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Pretty Polly's new ad campaign, by Beattie McGuinness Bungay, stars the pop star Jessie J....The campaign, which promotes designs by Henry Holland's fashion label House of Holland for the Pretty Polly collection, sees a return to outdoor for the brand. It will run for six months in fashion press and on big billboards across the country. There will also be online elements to this campaign ...
Pretty Polly is launching its new range of knickers, Pretty Polly Niks, with a campaign that aims...Pretty Polly is launching its new range of knickers, Pretty Polly Niks, with a campaign that aims to define the ideal bottom in the same way that Wonderbra defined the ideal cleavage ... after Duffy s move to Pretty Polly, where he appointed TBWA to handle the relaunch of Pretty Polly ...
The team that gave the UK the Wonderbra is now planning a pounds 7m launch of a new bra for Pretty...for Pretty Polly, better known for its tights. Brian Duffy, managing director of Pretty Polly ... and 50s Technicolor style , Pretty Polly said they will be targeted at women who have suffered ... in the ads will be unknown. Both Pretty Polly and Playtex are owned by US consumer products giant ...
Sara Lee Courtaulds has kicked off a strategic review of the identity for its flagship Pretty Polly...The review encompasses both Pretty Polly lingerie and hosiery, and will bring the visual identity ... marketing role overseeing all three brands: Pretty Polly, Aristoc and Courtaulds socks (Marketing, July 4 ... , Miles Calcraft Briginshaw Duffy, to create advertising for Pretty Polly, after 18 months without ...
Pretty Polly is launching a risque new poster campaign for its new range of tights called Secret...Pretty Polly is launching a risque new poster campaign for its new range of tights called Secret Slimmer. The poster features a model that is clad in a little black dress which then strips and shows off the legs on the giant poster. The campaign, devised by GGT, is to launch later this week ...
-based hosier Pretty Polly....The creative, which is produced by Exposure, features Polish model Anna Torkarska, and posters are due to be placed at sites in London, Birmingham, Manchester, Edinburgh and Dublin, including a special build at Chiswick roundabout. Pretty Polly is the UK's number one hosiery brand and accounts ...
Sara Lee, the company behind the high-profile Wonderbra relaunch, is planning to move its Pretty...Polly hosiery brand into the lingerie market with a major launch this autumn. Pretty Polly ... , in which it has lost share to own-label. The launch will mean Pretty Polly will be competing against the Playtex brand, also owned by Sara Lee. However, it is thought that Pretty Polly ...
Pretty Polly hopes to change the way women think about hosiery, with an innovative poster campaign...Pretty Polly hopes to change the way women think about hosiery, with an innovative poster ... of legs sporting Pretty Polly tights, managing director Brian Duffy is trying to create as much of a ... s controversial Hello Boys campaign celebrated women s sexuality, Pretty Polly is trying to inject some ...
Pretty Polly is the latest client to review its relationship with TBWA after the departure...Pretty Polly is the latest client to review its relationship with TBWA after the departure ... 3 million Pretty Polly account moved to TBWA last June. The company s managing director, Brian ... will be put into action. TBWA executives are now involved in a last-ditch attempt to persuade Pretty ...
Sara Lee Courtaulds has appointed Miles Calcraft Briginshaw Duffy to handle its flagship Pretty...Karan legwear as well as Pretty Polly. The combined advertising spend is £2m. The decision follows a ... director of Aristoc, said there was currently some confusion surrounding the Pretty Polly brand as people ... more targeted audience . Pretty Polly parted company with its ad agency of four years TBWA ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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