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MARKETING MIX: That was the week that was

15 years ago: Pretty Polly axes its graffiti-attracting leggy advertising, after concluding...15 years ago: Pretty Polly axes its graffiti-attracting leggy advertising, after concluding it did little to communicate to women; Elida Gibbs reveals plans to launch a Timotei conditioner following the success of the brand in the frequent-wash category; UK dealers claim to be considering ...

MARKETING MIX: That was the week that was

, What is fashion without a lovely pair of pins for tights company Pretty Polly. The GLC tried to ban..., What is fashion without a lovely pair of pins for tights company Pretty Polly. The GLC tried to ban ...

DIGITAL DOMAINS ONLINE: A second coming for virtual worlds

. But the initial stampede of brands into 'immersive spaces' has slowed. Polly Devaney investigates...- something Gordon believes is pretty impressive . In her experience, the PR campaigns that achieve high ...

The Work: Private view

. But then I saw this Pretty Polly (6) ad which made me think of sex. Ah, saved. Beautifully shot saucy girl ... is for pretty Pretty Polly (6). Who are those legs belonging to? I'm confused! For a while I'm thinking ... : Rattling Stick Exposure: UK terrestrial and satellite TV 6. PRETTY POLLY Project: Compact Client: Sue ...

REVIEW: Marketing and advertising news in the week’s press

, is understood not to be involved. Marketing Pretty Polly is launching into the bra market with a ...

STOP PRESS

, vice-president of marketing for Europe and Sub-Saharan Africa. Pretty Polly, the Sara Lee ...

HOTLINE

initial release, followed by the latest ads for Pretty Polly tights. Beattie s fcuk work for French ...

Web TV Technology: Is there a future in web TV?

, but there are pitfalls to avoid. Polly Devaney reports.

to the Communications green paper was based on some pretty pessimistic assumptions, such as the notion that free

There s a BT ad around just now featuring a man who s apparently blase about the rollercoaster ride he s about to endure - until the car slows down to a virtual halt at the top of the first sickening descent and begins to plummet like a stone. There are quite a few people in the media industry - especially...

TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

the upcoming and pretty actress/ swarthy actor treatment....ITV s corset collection got another airing last week as Far from the Madding Crowd was given the upcoming and pretty actress/ swarthy actor treatment. Jonathan Firth - the brother of Mr Darcy - was guaranteed to pull in female viewers, and newcomer Paloma Baeza s Bathsheba was creditable. Those ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.