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Bupa's global brand director, Fiona McAnena, has left the healthcare company to start a consultancy...in developing the brand s healthcare partner strategy. ...
Siemens Enterprise Communications, which was founded in 2008 and sells communications products to companies, is a joint venture between the American private equity firm The Gores Group and German industrial conglomerate Siemens AG. The company has approached agencies inviting them to submit RFIs for the business ...
Gibson is currently chief executive of The Whitehall Industry Group (WIG), a not-for-profit membership organisation established to promote better understanding between the public and private sectors. Prior to joining WIG, Gibson was a civil servant, and his career included roles in the Department ...
, Global category director for surface care Reckitt Benckiser The household, healthcare and personal ...
and chairman of the UK's largest private magazine business, a former deputy prime minister, in the grip
, concierge service and private bar. A more expensive night out, sure, but it's not all about the film ...
packaging by looking beyond its humdrum healthcare category, and into the handbags and sports kits of its ...
the Ragu brand outside the UK. It is understood that Unilever is looking to find a trade or private ...
OK, I haven't heard the exact words: 'How can we become the Apple of the fish finger market?' I've come close, though. Marketers love Apple, just like almost everyone else, and increasingly, they are turning admiration into imitation. Category distance is no barrier: from healthcare to automotive ...
ITV has sold its 50% stake in US cinema ad company Screenvision, to private media equity firm
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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