13 Dec 1996
, will be involved in
a range of new-media services designed to help build brands and elicit
consumer reaction ...
, Hyde Marketing Services, Maher
Bird Associates and Yellow M as members. This brings the total number ...
29 Nov 1996
| by GORDON MACMILLAN
, offering sport, news, weather, travel and entertainment
services provided by leading companies through a ...
services and no more.
This is because the kiosks are in public places and, effectively, the
time each ...
.
The quality and scope of the services on offer do vary greatly.
Barclays, for instance, sees Touchpoint ...
29 Nov 1996
| by MEG CARTER
-demand services when it
introduces digital satellite broadcasting next year.
Murdoch is further ahead ...
and boost channel capacity,
allowing a new generation of services - from near on-demand channels to
pay ...
impulse pay-per-view services and trialing
cable modems in the North, Doherty asserts.
Other ...
08 Nov 1996
| by CLAIRE BEALE
television and interactive services, following the
merger between BT and the US telecoms company, MCI ...
are currently working together on the
creation of a US digital satellite service. This US offering ...
for distributing
television channels, and has been experimenting with a video-on-demand
service. However ...
08 Nov 1996
Epson has appointed DMB Epson was
looking for a full-service agency with experience in TV and brand
leadership.
The campaign consists of one 30-second and one ten-second spot. The 30-
second ad uses striking visuals to convey the features a customer looks
for in a photo-real image ...
01 Nov 1996
| by RICHARD COOK
, such as Japanese at Heathrow.
Nokia
Heikki Norta, general manager for marketing services, Europe ...
Service for business travellers with a big
multi-media campaign across Europe, and in the UK used TV ...
25 Oct 1996
Samsonite, the international luggage company, is reviewing its estimated
pounds 8 million full-service...Samsonite, the international luggage company, is reviewing its estimated
pounds 8 million full-service global account. In Europe, the creative
account is handled by Grey Belgium. In the UK Samsonite spends pounds
300,000 through Optimedia.
Arc Advertising and the Media Factor are understood ...
25 Oct 1996
| by CLAIRE BEALE
, international data and mobile telecommunications, together
with multi-channel television and Internet services ...
services.
Simon Esberger, the Mercury Communications marketing director, said the
merger may lead ...
25 Oct 1996
by Lesniak Jones Liddell on a full-service basis,
with CIA responsible for TV buying. Viglen is seeking a ...
25 Oct 1996
full-service global advertising. Iomega had split its
account between Ammirati Puris Lintas in Europe ...