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Coral Racing appoints Grey Interactive

the development of interactive TV-based betting services....the development of interactive TV-based betting services. Coral is hoping to develop a full scale interactive betting service within the next 18 months. Adrian Ford, Business Development Manager at Coral, said ... goods and services. Interactive new media channels provide a new opportunity to extend these customer ...

Coral Racing appoints Grey Interactive

the development of interactive TV-based betting services....the development of interactive TV-based betting services. Coral is hoping to develop a full scale interactive betting service within the next 18 months. Adrian Ford, Business Development Manager at Coral, said ... goods and services. Interactive new media channels provide a new opportunity to extend these customer ...

MEDIA: FOR THE RECORD

s decision as a major vote of confidence in Mirror Group s professional approach to our third ... broadcast on the service. Kelvin MacKenzie, the chief executive of Talk, explained that he saw the station ...

Rapier scoops DMA gold award for C&W direct response TV

Rapier has walked away with the gold award at the 18th annual Direct Marketing Association/Royal Mail Awards, for its direct response TV campaign for Cable s telephone service, also won the DRTV category for Best Use of DM Media. Factors contributing to the win included a response rate that far ...

CAMPAIGN DIARY: IPA makes house calls to liven its Xmas party

their luxurious pads to provide entertainment for its Christmas party on Monday. TBWA s client services ...

Audi continues yuppie theme

will also break in January. Media is through BBJ Media Services. ...

CLOSE-UP: CLIENT OF THE WEEK - Nicorette’s submarine theme. Jade Garrett is told how a study of Swedish seamen inspired BMP’s debut work

Mat Hakansson, branding director for Nicorette s range of products designed to help smokers kick the habit, knows all about temptation - and not just that found in a packet of 20. He spent part of his national service in the Swedish navy. Let s just say I ve seen the sort of pictures men hang ...

TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

ITV2 marked its launch, via ONdigital s terrestrial service, with a one-hour special showcasing...ITV2 marked its launch, via ONdigital s terrestrial service, with a one-hour special showcasing what is in store on this younger, more male-oriented sister to the main ITV brand. The show starred Michael Barrymore, Ian Wright, Trevor McDonald and the cast of Coronation Street and covered ...

CLIENT OF THE WEEK: Wilson beefs up its golf clubs - Nick Addecott believes he has the answer to golfers’ prayers, Karen Yates says

to golf instead. As a professional golfer, he played local tournaments, helped around the course shop and took the Professional Golf Association s four-year training. He remained a professional for about eight years before joining Wilson and working his way upwards. Now he is responsible ...

Sky Digital popular with early adopters CIA study suggests

service and shows viewing still concentrated on channels of main interest. But the expansion ... services are not yet available, Sky Digital viewers say they are looking forward to the new ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.