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Western and Lowe Direct link up with joint planning unit

29 Nov 1999 | by LEXIE GODDARD

planning for the agencies joint clients, such as beenz.com, as well as servicing each company s roster ...

BT links with BroadVision to streamline net advertising

22 Nov 1999 | by MARK TUNGATE

, users will be able to navigate BT s sites more easily. Our job is to make BT s online service ...

HOTLINE

22 Oct 1999 | by CLAIRE BEALE

of an initiative to win over professionals in their 20s living in the Telegraph s South-east heartland ... -term using a restricted service licence. The BBC, Channel 4 and Channel 5 are joining forces to market free-to-air digital TV services to viewers who don t want to subscribe to the pay-TV digital packages ...

SWK boosts direct marketing output with Aspen merger

15 Oct 1999 | by FRANCESCA NEWLAND

s London office at the end of this week. They include Tim Rivett, the head of client services, who ...

RPM3 opts to unite media billings with John Ayling agency

08 Oct 1999 | by JOHN TYLEE

One of the last remaining full-service agencies, RPM3, is to hive off its media department into a...One of the last remaining full-service agencies, RPM3, is to hive off its media department ... on the Mercedes-Benz media account. RMP3 was one of the last remaining agencies to offer a full-service proposition, combining media and creative services under a single agency banner. ...

CAMPAIGN DIRECT: REVIEW

08 Oct 1999 | by CHRIS BARRACLOUGH

the National Blood Service wants to take it out of you. So with crucifix and garlic in hand I approached...Blood, as Woody Allen once observed, should be on the inside. But like Christopher Lee the National Blood Service wants to take it out of you. So with crucifix and garlic in hand I approached ... National Blood Service Brief: Recruit new blood donors, based on detailed analysis of existing donors ...

CAMPAIGN DIRECT: PROFILE DANIEL MOREL - Flying the flag for the Sales Machine/Euro RSCG’s Daniel Morel is quick to battle for the honour of direct marketing. Ashley Davies reports

08 Oct 1999 | by ASHLEY DAVIES

the largest ones - such as Intel and Phillips - through the range of business services with which it does ... . Iain Ferguson, the chief executive, marketing services, for Europe and Morel s lieutenant ... that he is now working with a French company, because he spent many of his formative professional years ...

DIRECT MARKETING: THE NEED FOR FRESH BLOOD - Direct marketing needs to broaden its recruitment sights, if it is to continue growing at its current rate. James Curtis reports

08 Oct 1999 | by JAMES CURTIS

up a notch and levels of knowledge and professionalism are high, which is reflected in the salaries ... on to client services at Aspen and then to OgilvyOne. She says she wouldn t be where she is now if a ...

PERSPECTIVE: Adland’s champions absent as the Oriana found stormy waters

08 Oct 1999 | by STEFANO HATFIELD

is to be congratulated for its ambition and professionalism and so are the dancefloor die-hards who still made ...

Euro RSCG raises below-the-line presence with Devon Direct deal

08 Oct 1999 | by ELEANOR TRICKETT

the majority of Euro RSCG s marketing services operations worldwide - and eventually take its name ...

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