CAMPAIGN DIARY: I’M ONLY A PUNTER BUT ..
03 Dec 1999 | by CAROLINE MARSHALL
the way they do it at home? Yes, Gap has given us new standards in customer service, even ...
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CAMPAIGN DIARY: I’M ONLY A PUNTER BUT ..
17 Dec 1999 | by CAROLINE MARSHALL
-Americanism, saving yourself only by recognising American customer service (oh, and irrespective of terminology, British customer service is crap too), but in saving yourself you had to bring that down too. Another ...
Dressmart gives UK launch task to M&C Saatchi and Walker
05 Nov 1999 | by JOHN TYLEE
Dressmart, the online clothing store offering designer brands to cash-rich but time-poor men, has chosen M s roster of online clients, which includes BOL UK, the bookseller, and Lastminute.com, the booking service. Dressmart was launched in Sweden in April and plans to roll out across Europe ...
WHEN THE SELLING GETS TOUGH ... Sales are plummeting, the audience has scarpered and rival media have moved in for the kill. So how do the sales staff cope? Rob Gray reports
04 Oct 1999 | by ROB GRAY
' as Waters defines them. The other weapon in the armoury is good old-fashioned customer service ...
REVIEW: Marketing and advertising news in the week’s press
01 Oct 1999 | by EMMA HALL
service provider, Freeserve, announced its operating losses had risen from pounds 810,000 to pounds 5 ...
PRIVATE VIEW
01 Oct 1999 | by KATE STANNERS
Mercer, marketing director Brief: Establish Open as the interactive TV service Agency: Ogilvy ...
NEWS ANALYSIS: Emap Elan brand extensions head down the escape route - Are the days of standalone magazines numbered? Mark Tungate investigates
27 Sep 1999 | by MARK TUNGATE
and the direct phone booking service came into being. Emap is promoting it as the first multi-media launch ... . We ll look at different ways of servicing our audiences. The holiday booking service is a ...
REVIEW
17 Sep 1999 | by CLAIRE BEALE
.com, the US internet business news service, announced its entry into the British market this week. Mustoe ... licence fee for its digital services. The Guardian Microsoft is developing a games console ... of personalised beauty products and services over the internet. Marketing Week Charlie Dawson, managing ...
HOTLINE
03 Sep 1999 | by JULIAN LEE
of account management. MacDonald, 32, will report to Stephen Meade, the client services director. The agency..., as head of account management. MacDonald, 32, will report to Stephen Meade, the client services director ... million account for Sports Advisor s multimedia betting advisory service. WorldPay, the British ... consortia are vying for the service: CE Digital, a joint venture between Capital and Emap; SwitchDigital ...
OPINION: MILLS ON ... THE LOW-INFLATION ERA
23 Jul 1999 | by DOMINIC MILLS
is such that it is now the basic expectation of consumers: in other words, unless your product or service is in some ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
