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Booth Lockett Makin to start up creative services operation

Booth Lockett Makin is launching a creative services company called Blaze and has drafted in Bob Maddams, a former creative at M&C Saatchi, to be the creative director of the new operation. Blaze will offer a range of services, including advertising, direct marketing, sales promotion, sponsorship...

Senioragency picks up job for financial services company

Senioragency, the over-50s specialist shop in which Grey is the majority shareholder, has been hired to brand a financial services company targeting older consumers.

Agencies set to buy as NTL promotes its interactive services

NTL has unveiled its interactive services to agencies - and is in talks with ITV about screening this new generation of ads on its digital channels.

MEDIA CHOICE: Debbie Morrison, the director of membership services at ISBA, the advertising trade body, chooses an advertisement for the Pentax Efina T

In case you hadn t noticed, the Queen Mother had something of a birthday bash last week. It was the kind of feel-good event that most advertisers fall over themselves to be part of.

NEWS ANALYSIS: Should media agencies add PR to their communications mix? Media Edge thinks the time is ripe to broaden its client services

One day, after shooting the breeze about doglegs and gatefolds, your planner/buyer contact will ask if you have any PR ideas, direct marketing plans or whether you fancy taking part in a sponsorship deal.

campaign.i: CustomerAsset.com launches in UK with new eCRM services

CustomerAsset.com, the global online client services company funded by News Corporation and Softbank s incubator eVentures is launching in the UK.

AH Media expands offering with move into web services

TV and outdoor sales house AH Media is extending its operation to include online advertising and marketing, according to a report in this week s Campaign. The company is also considering a move into radio sales.

M& S Financial Services launches direct marketing review

Marks & Spencer Financial Services is conducting a review of its direct marketing agencies and is understood to have already seen a number of agencies.

M& S Financial Services launches direct marketing review

Marks & Spencer Financial Services is conducting a review of its direct marketing agencies and is understood to have already seen a number of agencies.

BBC launches three interactive TV services

BBC Interactive Television is enhancing its interactive offer with the launch of three new interactive services.

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.