Senioragency picks up job for financial services company
15 Sep 2000
Senioragency, the over-50s specialist shop in which Grey is the majority shareholder, has been hired to brand a financial services company targeting older consumers.
Booth Lockett Makin is launching a creative services company called Blaze and has drafted in Bob Maddams, a former creative at M&C Saatchi, to be the creative director of the new operation. Blaze will offer a range of services, including advertising, direct marketing, sales promotion, sponsorship...
Senioragency, the over-50s specialist shop in which Grey is the majority shareholder, has been hired to brand a financial services company targeting older consumers.
NTL has unveiled its interactive services to agencies - and is in talks with ITV about screening this new generation of ads on its digital channels.
In case you hadn t noticed, the Queen Mother had something of a birthday bash last week. It was the kind of feel-good event that most advertisers fall over themselves to be part of.
One day, after shooting the breeze about doglegs and gatefolds, your planner/buyer contact will ask if you have any PR ideas, direct marketing plans or whether you fancy taking part in a sponsorship deal.
CustomerAsset.com, the global online client services company funded by News Corporation and Softbank s incubator eVentures is launching in the UK.
TV and outdoor sales house AH Media is extending its operation to include online advertising and marketing, according to a report in this week s Campaign. The company is also considering a move into radio sales.
Marks & Spencer Financial Services is conducting a review of its direct marketing agencies and is understood to have already seen a number of agencies.
Marks & Spencer Financial Services is conducting a review of its direct marketing agencies and is understood to have already seen a number of agencies.
BBC Interactive Television is enhancing its interactive offer with the launch of three new interactive services.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.