13 Dec 2002
The members of the digital team, which is run by the head of new-media, John-Paul Edwards, will be moved to the individual brand groups around which the agency structures the rest of its media services including press and TV.
"This move will allow a lot more client focus and will help to get digital more ...
06 Dec 2002
| by ALASDAIR REID
. It's about the acquisition of new customers and the upsell of services to existing customers ...
's enduring difficulties. After all, its services compete in three main markets - multi-channel TV, telephony ...
's problem has always been service quality. The truth is that ntl is still having to deal with the structural ...
29 Nov 2002
on the site include Renault and William Hill. It
offers a new car search service as well as the option to buy
29 Nov 2002
| by JENNY WATTS
to attract a more up-market, professional gaming audience in an older target market. It is also ...
29 Nov 2002
| by JEREMY LEE
to show the after-sales service that Carphone Warehouse offers.
The ad uses an adaptation ...
22 Nov 2002
| by IAN DARBY
BBC Learning, a new BBC Worldwide commercial website service, has unveiled its first advertising....markets where BBC Worldwide airs. The key audience for the web service is expected to be aged 24 to 34 ...
.bbclearning.com).
Steve Turner, Milk's creative director, said: "The key to the whole service is that you can learn online ...
.
BBC Learning's site is intended to compete with other learning services such as Open University ...
21 Nov 2002
| by Jeremy Lee,
. Zenith has had the account for ten years and has delivered a high quality of service. We were surprised ...
15 Nov 2002
| by ALASDAIR REID
be interested in this - financial services, charities, CD and video advertisers - the sorts of advertisers who ...
08 Nov 2002
brand down to two. Qjump is a sales and information service that will cover the group's online ticket
08 Nov 2002
| by ALASDAIR REID
management and service skills and you certainly need the scale to make it a business. Broadcasters were ...
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