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Profero unveils ads for second stage of Ask Jeeves activity

05 Dec 2003 | by Mark Sweney

creative through the full-service new-media agency Profero....The campaign depicts users caught in a series of unfortunate situations because they failed to use the online information service provided by Ask Jeeves. Profero's previous online creative used an animated style. The new campaign uses photographic images to bring the online creative work in line ...

MEDIA: ZEITGEIST - Meetup.com website aims to help like-minded people to get together to socialise

28 Nov 2003

to be huge. All human life is here. The site: meetup.com The proposition: A free service ...

CAMPAIGN MEDIA AWARDS 2003: Broadcast Sales Team Of The Year - Freeserve

28 Nov 2003

service. It boosted its sales support team by 40 per cent and introduced Guaranteed Service Level ...

AKQA left with £1.1m loss after merger

28 Nov 2003 | by Mark Sweney

AKQA, which was founded in 1995 by Ajaz Ahmed, attributed much of the loss to the cost of its merger with the US advertising agency Citron Haligman Bedecarre, now renamed AKQA Inc. However, according to a report by the newsletter Marketing Services Financial Intelligence, AKQA was already ...

BT and CHI split as single creative strategy is sought

20 Nov 2003 | by Francesca Newland,

, will yield one clear branding device that can be used across all of BT's services, from fixed-line telephony to business-to-business communications to its 118 500 directory inquiries service. Fallon, St Luke ... Gas, both of which operate fixed-line services, now present a significant client conflict with BT ...

Play.com to sponsor Sci-Fi channel's primetime shows

17 Nov 2003 | by Staff,

level of customer service to consumers who collect special interest DVD titles, such as leading sci ...

MCBD backs new below-the-line agency called Elvis

10 Nov 2003 | by Glen Mutel,

The start-up will be based in MCBD's Rathbone Place office in London and will be run by the former Claydon Heeley Jones Mason managing director, Mark Leversedge, and the former Inferno client services ... offering clients a total through-the-line communications service. We have great confidence in Elvis' future ...

HOTLINE: Honda, Ford and BSkyB all launched interactive campaigns

07 Nov 2003

. They become the first advertisers to use the service since ITV signed an interactive advertising deal with Sky

Playjam picks Lowe to take over creative with irreverent work

07 Nov 2003 | by John Tylee

have become more familiar with interactive TV services. It now secures more than one million gameplays ...

CDD beats two to £8m IF business

31 Oct 2003 | by Rachel Gardner

Intelligent Finance, the HBOS-owned telephone and internet banking service, has appointed Campbell

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