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King made OgilvyOne CEO

in 1998, King has held several roles, including client service director, head of interactive, and deputy ...

Peugeot on lookout for direct agency

The car manufacturer is looking for an agency that can provide business-to-business marketing campaigns for all of its fleet services, highlighting its low-ownership costs and environmental practices. Peugeot does not currently have an incumbent agency on the account, but does work with the customer ...

BP kicks off pitch for global DM brief

The fuel giant has contacted agencies with a view to holding a first round of meetings in August. Jacky Davies, the marketing services procurement director at BP, is handling the process and is understood to be seeking agencies with a network of offices across the world. The successful agencies ...

AA kicks off £33m creative and DM pitch

with that of the financial services products division. Michael Cutbill, the long-term Saga marketer who took over ... director for AA Insurance Services, left the company in a restructure after the Saga sale went through ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.