The Week: Advertising Reviews - Cheethambell nets FSA brief
05 Dec 2008
The Financial Services Authority and the Treasury have appointed Cheethambell JWT to handle a
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The Week: Digital reviews - LBi scoops Wesleyan task
05 Dec 2008
The agency won a pitch against four undisclosed agencies. It will now create a website that will allow customers of the Wesleyan Assurance Society, who are professionals such as doctors, dentists, teachers and lawyers, to tailor their own financial products and services. ...
The World: US ads forced to adapt to the idea of 'rightsizing'
21 Nov 2008
With US October retail sales the slowest since 1971, car-makers posting huge third-quarter losses and Americans facing the worst recession since the Great Depression, companies across the country are struggling to persuade consumers to buy their goods and services. And they are doing it with a renewed emphasis on cost ...
The Work: New Campaigns - The World
21 Nov 2008
laptop is the star of a new commercial for Internaxx, the online brokerage service. Hank, who is played ...
The Week: Best of the blogs - Have banks had their day?
14 Nov 2008 | by Rory Sutherland, www.brandrepublic.com/campaign
Be candid now. How many financial services businesses can you think of which would willingly...Most brands have a spark of idealism somewhere within their DNA. In finance, customers suspect that professional pride has become largely indistinguishable from personal self-enrichment. This wasn't always the case. British financial services brands were the product of mutual societies, the Gentlemanly Ideal ...
The World: New York - Lowe defeats DDB to land $20m PwC business
31 Oct 2008
Lowe's New York chairman, Mark Wnek, confirmed the agency's appointment to the account, which sources indicate is worth around $20 million. The Interpublic Group agency beat DDB to the business after the agencies were shortlisted from a field of five that pitched to the professional services ...
The Work: New Campaigns - The World
31 Oct 2008
: "For women only." Fred Reg Romero, advertising marketing services manager, Insurance Corporation ...
Hotline: Brewin Dolphin kicks off search for ad agency
24 Oct 2008
Brewin Dolphin, the UK financial services company, has kicked off a search for an ad agency
The Week: Advertising Reviews - Nationwide seeks agency
24 Oct 2008
The Nationwide Building Society is searching for a creative agency to launch a financial services
The Work: New Campaigns - The World
24 Oct 2008
-Pacific created the press and outdoor campaign launching the service, which will offer at least five flights a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
