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The Work: New Campaigns - The World

island, is being brought to life in a spectacular TV spot. Professional stuntmen were drafted ...

The World: New York - BBH splits with Levi's in US after seven years

BBH was invited to repitch along with a "small selection of US agencies" for the account, which it had held for seven years, but decided against continuing its relationship with the brand. The full-service shop Cutwater recently developed a viral video for Levi's, which featured characters performing back ...

The Work: New Campaigns - UK

an integrated campaign for Royal Mail in a bid to persuade companies to consider the service as a partner ...

TBWA forms digital agency for Adidas

, including 180, to service the sportswear manufacturer's business. The global digital Adidas account ... an interactive advertising service. ...

The Work: Private View

. But this reminds me of an equally dull British Gas campaign that encouraged us to have our gas boiler serviced. It ...

180 lands Adidas digital

the social networking site trialling an interactive advertising service. The system will differ from ... " of the product or service, or send a brand-related virtual gift to a friend, all without having to click through ...

The Work: New Campaigns - The World

the graphic metaphor of a colour spectrum to promote its online service. New York's SS+K produced ...

Close-Up: Live issue - It ain't what you do it's the way that you 'just do it'

though the ads ostensibly use highly paid and universally adored professional sports stars, it still ...

The Work: New campaigns - UK

VIRGIN MEDIA - CINEMA CAMPAIGN CREDITS Project: Cinema campaign Client: Lisa McCormack, marketing director, brand and acquisition, Virgin Media Brief: Promote Virgin Media's Catch-Up TV service ... for its on-demand TV service. The first of three 60-second cinema ads, created by Rainey Kelly Campbell ...

The Work: Private view

in this crowded market. The next ad for the 24/7 IT service from BT Business (5) got my attention and was quite ... -actor multimillionaire, Jones isn't bad either. It makes its point about BT's IT services without getting bogged down ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.