Argos ad banned for misleading delivery claims
01 Dec 2010 | by Ed Owen
The Argos "Walrus" ad to promote its home-delivery service, launched in September, has been banned
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McCann Erickson and UM win £5m Tempur mattresses account
14 Dec 2010 | by Katherine Levy
The IPG agencies won the account following a closed pitch with the full-service, Bath-based incumbent, Attinger Jack. As well as the 5m UK business, the win may include future work for markets in France, Germany and Belgium. David Attinger, managing director of Attinger Jack, said: "I ...
Iceland serves up Jason Donovan and mums in Christmas ads
10 Nov 2010 | by Ed Owen
with her family. In another, Bristol mum Ellie Taylor appears to be having a professional make-up job ...
Old Spice, John Lewis and Philips among brands vying for YouTube prize
02 Nov 2010 | by Noelle McElhatton
the professionalism and creativity of the long-form ad content as well as shorter executions that consumers can ...
UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
, financial services and durables. Television, radio and newspaper adspend continues to rebound with 15 ...
Dreams calls £32 million advertising pitch
22 Sep 2010 | by Matt Williams
The retailer has directly approached a number of agencies regarding the business, with the intention of holding a pitch process over the coming months. Newcastle-based full service agency Robson Brown is the current incumbent on both Dreams creative and media planning and buying accounts, however ...
Global ad spend rises 12.5% in Q1
13 Jul 2010 | by John Reynolds
, ahead of automotive, financial services and durables. ...
Slogan competition picks crop from the past year
07 Jul 2010 | by Jacob Mathias
This year's winner of endline data search service Adslogan's annual competition will be announced online, early in September. Last year's AdSlogan winner was VCCP s catchphrase 'Simples' for Comparethemarket.com, followed by Lynx Bullett s 'Pocket pulling power' by Bartle Bogle Hegarty New York. In third ...
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
professionals involved in today's agency world, the need for more cost-efficient ways of producing work ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
