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Old Spice, John Lewis and Philips among brands vying for YouTube prize

the professionalism and creativity of the long-form ad content as well as shorter executions that consumers can ...

MTV Networks seeks agency for Mobile push

MTV Mobile service....MTV, which offers viewers a full mobile service as well as the capacity to download exclusive MTV ... in London inviting them to pitch for the business. The mobile service, which allows customers to download ... available across multiple media platforms, so fans can interact with it whenever they want. The service has ...

AMD seeks ad agency for £35m EMEA brief

global brand agency to help implement global brand management and consultancy services across AMD ...

UK adspend returns to double digit growth

, financial services and durables. Television, radio and newspaper adspend continues to rebound with 15 ...

Dell reviews select Y&R Brands creative business

The pitch is being handled by search consultancy Select Resources International. Dell is now understood to have come to the end of its three-year full-service contract negotiated by the previous Dell global marketing head Casey Jones, with the agency s parent company WPP Group. Despite a representative ...

Blinkbox hunts for first retained shop

Blinkbox, the video-on-demand service that gives consumers the opportunity to preview, buy and rent

Slogan competition picks crop from the past year

This year's winner of endline data search service Adslogan's annual competition will be announced online, early in September. Last year's AdSlogan winner was VCCP s catchphrase 'Simples' for Comparethemarket.com, followed by Lynx Bullett s 'Pocket pulling power' by Bartle Bogle Hegarty New York. In third ...

Orange ad banned after complaints from rival

's claim was ambiguous in the context of a mobile broadband service because it did not make clear whether ...

Unleash the power of production

professionals involved in today's agency world, the need for more cost-efficient ways of producing work ...

End of 'digital' road

. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.