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VIDEO: Sorrell talks 'horizontality', frenemies and his new tech alliance

". He suggested it would be wise for marketing services companies to strike alliances with technology ...

Daring to be different is paying off for Southall

Justine Southall has done exactly the thing that most magazine publishers would run a mile from by taking over a brand in a competitive market that has suffered countless consecutive periods of decline. In terms of professional risk, it's top of the "never, ever do" pile. Even more unfathomable, Southall ...

Warner Bros tackles piracy with 'great movie moments'

way of enjoying high quality film and TV shows is through legally available services." The Industry ...

Sky launches campaign for Sky Anytime+

BSkyB has launched a multimedia ad campaign to promote its on-demand service Sky Anytime+, using a...to combine the King's Sky Broadband Unlimited service with his Sky+HD box, to which Lancelot replies that he already has, and that the service is called Sky Anytime+. The creative team was Thom Glover and Eoin ...

Product placement television awareness campaign launches

". Product placement can only exist on commercial television networks in the UK, with public service ...

Argos ad banned for misleading delivery claims

The Argos "Walrus" ad to promote its home-delivery service, launched in September, has been banned

Embrace Life ad scoops YouTube advertising award

to showcase the professionalism and creativity of long-form ad content as well as shorter executions ...

American Express pitches philosophy in new TV ad

have focused on specific benefits and product services offered by American Express. This is the first ...

BT Vision launches new TV campaign

BT Vision, the internet television service from the UK's telecom giant, has launched a new TV...Abbott Mead Vickers BBDO has created four TV ads that aim to showcase the content available with the service. Each ad uses content from blockbuster movies and TV box sets available on BT Vision and is based on the four themes 'Running, Looks, Embraces and Dreams'. The first ad, Running, launched ...

King of Shaves unveils raunchy 'Barbarella X' viral

The viral, created by start-up virtual agency, SSKA, has been restricted to over-18s on YouTube, due to its explicit nature. Featuring a remix of 'Carmen' by Melissa Hammond, the provocative ad features a scantily clad Diane Wood as the world s most famous female professional Master Barber ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.