And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more
03 Apr 2009 | by Caroline Lovell
operator, claims it is stealing customers from budget airline Easyjet because of its poor customer service ...
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McCann Erickson scoops "in kind" London 2012 Olympics business
29 Apr 2009 | by Matt Williams
Games. The agency will pay around 10 million in services-in-kind for the privilege of marketing ...
And in the real world: Waitrose, RBS, BP, unemployment figures
02 Apr 2009 | by Caroline Lovell
Waitrose has signed a deal with the motorway services operator Welcome Break as it looks to open up stores in service stations for the first time. Source: The Financial Times The former chairman of the Royal Bank of Scotland, Sir Tom McKillop, has resigned from the BP board in response to unrest among ...
The Work: New Campaigns - UK
14 Nov 2008
's personalised stamp service, where customers can make their own stamps for the Christmas period. The ad ... the brand plenty of lip service, literally. The ad, by JWT, features close-up shots of lips experiencing ... service is (hence the moon setting). As a rocket lands on the planet, populated by scantily clad ladies ...
Agencies line up for Which? ad account
11 Jul 2008 | by Kate Nettleton
for an agency to handle advertising for the service....WCRS and the Cossette-owned Elvis are understood to be pitching for the business, with a result expected imminently. The successful agency will produce TV, press and poster campaigns promoting the online service, which will launch as a competitor to established comparison sites such as Gocompare ...
Freesat hunts for DM agency to promote ad opportunities
29 May 2008 | by Kate Nettleton
LONDON - Freesat, the digital satellite service joint venture between ITV and the BBC...-to-air service, which allows consumers to view high-definition programming. The campaigns will seek to promote the advertising opportunities provided by Freesat, which, unlike Sky HD or Virgin's high-definition service ... the service was given approval by the BBC Trust last April, Freesat has appointed Fallon to handle advertising ...
The Work: New campaigns - UK
11 Jan 2008
, 118 118 Brief: Illustrate 118 118's range of services, including its new text service, in a winter ... of new 118 118 services, including the two-way text facility that allows users to correspond with the service via text message. This is demonstrated in one execution, in which the duo attempts to settle a ...
Media: Things we like
09 Nov 2007
as diverse as famous recipes and perfumes. There's obviously a sell for Royal Mail's service in helping ...
The Work: New Campaigns - UK
02 Nov 2007
the benefits of using integrated marketing and highlights the postal service's ability to assist companies ...
The Work: Private view
02 Nov 2007
a bit odd that "The People's Post Office" is busily advertising how great its services are while ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
