The Year Ahead For ... Direct Marketing
12 Jan 2012 | by Mel Cruickshank
or services for which they may not have a need. In 2012, there can be no room for marketing that seeks ...
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Arc lands DM for SABMiller's Peroni
16 Feb 2012 | by Sara Kimberley
in Italy. Ian Thomas, the client service director at Arc, said: "We are looking forward to working ...
WPP invests in Singaporean digital marketing agency Qais
15 Dec 2011 | by Sara Kimberley
services. The agency's revenues for the year ended 31 December 2010 was $4m. WPP's investment in Qais ...
Albion London to set up DM agency
22 Sep 2011 | by Matt Williams
Thompson, Albion's current client services director, and Sue MacLure, who has been poached from Wunderman ...
Bmi hands direct marketing account to Lida
19 Aug 2011 | by Sara Kimberley
worked with Partners Andrews Aldridge to produce direct mail campaigns for its Diamond Club Service ...
SC Johnson hands global ad account to BBDO and Ogilvy & Mather
29 Jul 2011 | by Sara Kimberley
fragrance and home cleaning. BBDO and Ogilvy Mather will service the SC Johnson business from ... at the highly professional way we have managed SC Johnson s business over the years as well as the strong ...
Wildfire Word of Mouth rebrands as The Social Partners
15 Jun 2011 | by Oliver Luft
The Social Partners has also expanded its social media marketing services into four core offerings insights, business, communications, and academy under the banner of Total Social. Chris Hirst, chief executive of Grey London, said: "Agencies now need social media integration as much as they need TV ...
Proximity poaches OgilvyOne's deputy MD Chris Slough
19 May 2011 | by Sara Kimberley
He joins in the summer and will report to chief executive Mike Dodds. In the new role Slough will be responsible for business development and expanding opportunities across EMEA. Slough began his career at Ogilvy in 2004 before becoming joint client services director, deputy managing director and business ...
An Abundance hires Simon Darwell-Taylor as creative partner
18 May 2011 | by Sara Kimberley
Darwell-Taylor, Arc Worldwide's former executive creative director, is taking an undisclosed stake in the agency. He said he would aim to create a "t-shaped", collaborative team to service clients across all disciplines. He aims to grow the creative department to 15 people in the first year. Darwell-Taylor began ...
Caples winners highlight strength of international work
28 Mar 2011 | by Staff
for his outstanding service and contributions to the direct marketing community. Crispin Porter ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
