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Hotline: Glue London hires client services director

Glue London has hired Wayne Brown as its client services director. He joins from Sara Lee, where he was the marketing manager for Brylcreem. He was previously an account director at TBWA\London and Lowe.

Mustoes debuts ads for Lloydspharmacy free health services

Lloydspharmacy, the national pharmacy chain, is launching a campaign to promote two services.

MEDIA CHOICE: Paul Phillips, the director of advertising and media services at the AAR, gets to the bottom of Anusol's latest outdoor campaign

Walking past Charing Cross Station on Thursday, I just couldn't help but notice the enormous lamp-post sign showing leaves on a railway line with the supporting caption, one pain in the bum you're lumbered with, and one you're not , a message from the botty experts

CAMPAIGN INTERNATIONAL: DECISION MAKER - ARTHUR SELKOWITZ. DMB&B’s global cultural crusade gathers speed. Arthur Selkowitz has reorganised DMB&B to bring client services to the fore, Caroline Marshall writes

Someone who has made their name on Procter & Gamble has a couple of qualities, for sure. One is that they understand marketing strategy inside-out. The other is that, along the way, they have become adept at quantifying the most ephemeral elements of advertising- P&G is famous for compelling its agencies...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.