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The Red Brick Road wins £2m ADT task

31 May 2012 | by Sara Kimberley

ADT, the security services company, has appointed The Red Brick Road to handle its £2 million ad

WCRS lands Safestore advertising account

12 Apr 2012 | by Katherine Levy

services director at WCRS, said: "Working with Safestore is one of those rare opportunities - a market ...

AMV wins Sennheiser's global ad business

10 Nov 2011 | by Anne Cassidy

AMV will develop global communications activity for Sennheiser, centred around the idea of "audio excellence" across a range of products including headphones and professional microphones. The work will run across Sennheiser's key markets in North America, Asia and Europe. Sennheiser specialises ...

Mindshare scoops £4m Anglian media task

03 Nov 2011 | by Katherine Levy

The appointment follows a pitch that included the incumbent All Response Media, which had held the account for six years, Total Media and Media Campaign Services. The win means Mindshare has moved swiftly to replace the Everest windows and home improvement account, which it lost to fellow WPP agency ...

School Reports 2011: MEC UK

05 Sep 2011 | by Staff

programme, which recognises investment in exceptional professional development. But after a quieter year ...

Everest appoints MBA to handle DM account

01 Sep 2011 | by Matt Williams

The agency, which already oversees the brand's TV advertising, picked up the DM brief without a pitch. It will now work on a series of campaigns to promote Everest's product range, which includes its core window and door products, a new solar energy range, handyman service and home emergency cover ...

DLKW and Walker Media net Health Lottery launch task

16 Jun 2011 | by Jeremy Lee

The Health Lottery, which aims to donate in excess of 50 million to charitable health causes each year that are outside of the NHS, is expected to spend around 20 million on the launch of the service ... services, with each region of the UK set to benefit by up to 2 million. Martin Hall, the chief ...

Dreams calls £32m media planning and buying review

14 Oct 2010 | by Katherine Levy

The move follows news of a Dreams creative review, called last month. The Newcastle-based full-service agency Robson Brown is the incumbent on both creative and traditional media planning and buying for Dreams, while Brilliant Media handles digital media. The retailer has talked to a number of media ...

ASA clears 'mental performance-boosting' Lucozade ad

22 Sep 2010 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by M C Saatchi, promoted the shot-sized caffeinated drink, Lucozade Alert Plus, and aired on Channel 4 and its digital service 4oD. Despite receiving 81 complaints from TV viewers who had found the ad misleading and irresponsible, "because it implied the product could improve ...

Master, Nadav and Telfer Triumph at Campaign Photo Awards

07 Jul 2010 | by Suzanne Bidlake

To show the 4 wheel drive winter use Charity, NGO, Not-for-Profit, Public Service Title We suffer. So ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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