10 Nov 2011
| by Anne Cassidy
AMV will develop global communications activity for Sennheiser, centred around the idea of "audio excellence" across a range of products including headphones and professional microphones.
The work will run across Sennheiser's key markets in North America, Asia and Europe.
Sennheiser specialises ...
03 Nov 2011
| by Katherine Levy
The appointment follows a pitch that included the incumbent All Response Media, which had held the account for six years, Total Media and Media Campaign Services.
The win means Mindshare has moved swiftly to replace the Everest windows and home improvement account, which it lost to fellow WPP agency ...
05 Sep 2011
| by Staff
programme, which recognises investment in exceptional professional development. But after a quieter year ...
01 Sep 2011
| by Matt Williams
The agency, which already oversees the brand's TV advertising, picked up the DM brief without a pitch. It will now work on a series of campaigns to promote Everest's product range, which includes its core window and door products, a new solar energy range, handyman service and home emergency cover ...
24 Aug 2011
| by Sarah Shearman
The multimillion-pound campaign, created by Dentsu London, aims to appeal to all photographers, from beginners to professionals, and introduces the strapline "Your EOS adventure starts here".
Canon is rolling out an accompanying TV ad in the UK on 12 September. It follows a photographer through ...
17 Aug 2011
| by Daniel Farey-Jones
too".
The brochure made a number of claims about the brand's service and technology and featured a ...
16 Jun 2011
| by Jeremy Lee
The Health Lottery, which aims to donate in excess of 50 million to charitable health causes each year that are outside of the NHS, is expected to spend around 20 million on the launch of the service ...
services, with each region of the UK set to benefit by up to 2 million.
Martin Hall, the chief ...
16 Mar 2011
| by Arif Durrani
The competition forms part of the IAA's ongoing commitment to education in marketing communications and showcases the talents and skills of the next generation of industry professionals.
This year, the competition's global brief has been developed with Dentsu London and client Canon Europe ...