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National Lottery campaign spotlights charity funding

Jack Jennings, back to where he saw active service. The sequence features action in a jungle ...

Royal British Legion kicks off £3m DM pitch

cross" to remember someone who died in service, which would be planted in a special plot at Westminster ...

WPP buys US DM house

creative and media services, primarily for the healthcare industry, and will form the foundation of KBM's new division KBM Group: Health Services. Dennis Barnes, Jr, president and chief executive of MDI, will be the KBM Group: Health Services' first president. The new unit will remain part of Enterprise Services ...

Energy Saving Trust hands DM account to SFW

, which is why we are looking to ensure that the benefits of the services we offer are communicated ...

ASA to cover VoD service providers

The Advertising Standards Authority's remit for regulating advertising on video-on-demand services...the law the updated Communications Act covering regulated VoD services have now been added ... . If the ASA investigates complaints about an ad on an ATVOD-regulated service, it will contact the marketer ... the service provider about potential breaches of the appendix rules. Conversely, it will contact ...

Unleash the power of production

professionals involved in today's agency world, the need for more cost-efficient ways of producing work ...

End of 'digital' road

. The almost total digitisation of commerce, content, media channels, customer service, R D, research ... traditionally out of the public gaze. For example, customer service departments will chat real time to large ... of the brand through ever more personal and relevant service. In effect, a consumer centric organisation has a ...

The Social Experience Economy

), they claimed that "those businesses that relegate themselves to the diminishing world of goods and services ... networks of people around owning or using a product or service. A good example is Spotify and how ...

A newly converged world

as the product or service the brand offers. Brands and agencies that are enthusiastic about embracing ...

The art of serial brand arson

's minds about a particular product or service. Those associations are created by the sum of experience ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.