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services, it is significant that all the shortlisted entries emerged from the professional sector. The judges praised the winning entry from Wrigley as an excellent example of marketing in a professional ... practice. Its objective: to increase the professional recommendation of chewing sugarfree gum ...
LONDON - Tesco is encouraging young couples to use its home shopping service Tesco.com in a direct...The supermarket has used its database to target 150,000 professional couples aged 30 to 35 who don ... service because of their busy lifestyles. The campaign, created by EHS Brann, comprises a mailpack ... service. The pack features a picture of a young couple relaxing at home, with one of them trying ...
TV programme in Japan. And unfortunately, the mad world of professional compers is not restricted...TV programme in Japan. And unfortunately, the mad world of professional compers is not restricted ... Slogans at their disposal, marketers who dismiss the cranky world of professional compers do so at their peril. There is an army of real professionals who are familiar with the terminology and weaknesses ...
. Robin Halsall, client services director at field marketing firm CPM, says cutting back on training ... -defined brief and no particular requirement to do it professionally. They wander off and give away 100 ... that we can give best service to clients on a tactical basis . He says typical high street staff ...
LONDON - Mother-and-baby marketing company Bounty has a new data services director...and distributes product samples to health professionals and young families through its various packs including ... unique and rich set of data -- and a wide range of clients, from FMCG firms to financial services ...
LONDON - John Smith's has signed a three-year deal to sponsor the Lakeside World Professional Darts
The Nestle Professional unit will be developed out of Nestle's strategic business division, FoodServices. It will be headed by Marc Caira, who currently oversees FoodServices. The division will have full operational responsibility, including marketing, by 2008. It will have full financial ...
LONDON - Coca-Cola Great Britain has launched an interactive website for healthcare professionals.... It includes provides links to other relevant sites and downloadable resources for healthcare professionals ... Professional Development modules for health professionals on scientific topics relating to soft drinks ...
The Professional Footballers Association is linking up with the Co-operative dairy trade to raise
Room Service Deliveries has created a restaurant delivery service over the net. Over 100 London...Room Service Deliveries has created a restaurant delivery service over the net. Over 100 London restaurants feature on the site which serves central and north-west London and the City. Users will be able to order restaurant meals from the site, located at www.roomservice.co.uk. The site also features ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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