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'Unfulfilled' senior media talent eye-up Twitter, Google, C4 and Facebook

professional service industries." The most common skills gaps across the industry surround creative technology ... employees enough. More than a third (37%) of senior executives believe the industry just pays lip service ... the negative findings down to "a lack of professional fulfilment within the industry". She added: "Flawed ...

Tom Kelly - No more cat and mouse

that we have seen since then.' He points to MPs' expenses, the financial services industry and News ... be about all of us, including the media.' Kelly recalls his work at the Financial Services Authority ... . CV 2012 Director of comms, Network Rail 2010 Director of comms, Financial Services Authority ...

Industry bodies unite for experiential marketing code

does not cover all techniques used in this area, so marketers were rightly worried that professionalism ...

PCC's Lord Hunt responds to MPs report on media

-regulation". He called on journalists to "embrace rigorous professional standards", and to recognise ...

Are marketers keeping pace with changing consumer preferences? The Marketing Society Forum

at the discount airline operators (easyJet, Ryanair), financial services (Metro Bank, Barclays' Ping, Wonga ... and evolve its products and services in response. ...

Does funding innovation come before protecting marketing jobs? The Marketing Society Forum

' to such involving products; neither is it required to crow about services that generate fame of their own accord ... centre toilets. From his point of view, smart toilets meant better customer service, while return on ads ...

Social Brands: How to be social

The world of social media is evolving at a startling pace. To explore this ever-changing landscape, Brand Republic ran a Social Brands conference on 8 February. The event gave comms professionals the chance to hear from experts in the field through a range of panels, speeches and workshops. Here PRWeek ...

Nike marketing boss attacks 'old' approach to social-media

that creates." Nike has moved away from investing in advertising to the creation of digital services ...

Advertisers debate agency payments at ISBA Conference

why advertising is important." ISBA said The Good Pitch new-business service, run with the IPA ...

Russian nuclear company Rosatom seeks international help

gamut of services, not just nuclear reactors, but a guaranteed supply of fuel for the lifetime ...

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