20 Jan 2006
Atlanta's Black Professionals briefed Austin
Kelley Advertising to create the advertisement. The art ...
's Black Professionals, and the consensus among
them was that the thought of not fostering "proper" English ...
up. An organisation called Atlanta's Black Professionals gathered together
to fight the Ebonics ...
17 Sep 2004
New T-Matrix channel aims to attract advertisers with a professional environment....is more a value-added service for marketers than a new TV channel launch.
Other media professionals ...
-quality environment off-putting.
T-Matrix was launched on networks run by several Indian multi-service operators (MSOs), and is aimed at providing a cleaner, more professional band of programming for the agencies ...
16 Feb 2007
1998: BSkyB, which had launched its analogue service in 1989, launches
Sky Digital on 1 October ...
video recorder service, is
launched with huge fanfare, and is later backed by a £20 million
ad campaign ...
executive of BSkyB. 2006: On May 2006, Sky launches its high-definition television service
for customers ...
09 Mar 2007
of the presentation, or omitted entirely if a good enough lunch booking beckoned. Full service was claimed ...
have added services such as strategic planning, branded content and sponsorship to their offering ...
, but it s the question that is wrong. JWT started as a media agency, and developed into a full-service agency because ...
18 Mar 2008
| by Colin Marrs
A new online tracking service has been launched to deal with the growing problem of ads being...WebAbacus, the technology arm of digital expert Foviance, has launched the new service. It will enable companies to find out where their ads are appearing, and whether ad exchanges are placing them on unsuitable sites. Sean Burton, product manager for WebAbacus, said: We were shocked by the recent stories ...
29 Apr 2005
| by Wayne Arnold, managing director and Matt Powell, creative director of Profero
, it is time to re-establish the full-service model....to think medium-neutral but agency-neutral too.
Full service has obvious advantages in the digital world ...
and complexity means that, for the reasons we've discussed, the full-service model is finding favour again. Surely, it is just a matter of time before the days of full-service agencies return, but with digital ...
02 Aug 2010
| by Katherine Levy
issue, out today (2 August), and replacing it with an online-only service called ALF connect.
08 Dec 2011
| by Alasdair Reid
partnership with FilmFlex to launch an online "movie rental" service. It's in good company. LoveFilm added ...
involved here - because none of these services really make sense until we all begin connecting our TV sets ...
in partnership with Virgin Media to run its Online Movies service; and works with Channel 4 on the video ...
26 Oct 2005
| by by Staff
LONDON - IPC Advertising is launching a creative department called IPC Creative to supply advertisers with creative work and solutions across its women's magazines.
08 Jul 2011
The block plan is no longer fit for purpose. Richard Morris explains why, and six professionals...service - work closely together to drive advocacy of brands or their products.
And the advocacy ...