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And in the real world... Shell, McDonald's, Tesco, Vodafone and more

27 May 2009 | by Anne Cassidy

dispute with the Government over tax on foreign earnings. Source: The Times City finance professionals ...

Leo Burnett leads Campaign Photo shortlist

15 Jul 2009 | by Suzanne Bidlake

. Entries were open to professional photographers and agency creatives who responded to an advertising brief ...

Laurence Green: Fast-food nation shows a healthy appetite for product

01 Sep 2011 | by Laurence Green

, importance to marketeers: a culture that still lionises great product and great service. Right now, New ... service is our very own Pret A Manger, busy selling coals to New York in a way our Cheryl couldn't. Yes, in the country that gave us "Have a nice day!", Pret is being feted as the food service brand de nos jours: a ...

And in the real world: Waitrose, RBS, BP, unemployment figures

02 Apr 2009 | by Caroline Lovell

Waitrose has signed a deal with the motorway services operator Welcome Break as it looks to open up stores in service stations for the first time. Source: The Financial Times The former chairman of the Royal Bank of Scotland, Sir Tom McKillop, has resigned from the BP board in response to unrest among ...

And in the real world... John Lewis, Porsche/VW, Hulu and more

07 May 2009 | by Caroline Lovell

The online video service Hulu, set up by Walt Disney, Fox and NBC Universal, has signed its first deals ...

Viral View - Tips for success

11 Dec 2009 | by Jimmy Maymann

that are contextually relevant to your product offering. Professional seeding activities should therefore always ...

CNN opens the world's first 'CNN Cafe' in Seoul

20 Sep 2011 | by Staff

The new CNN concept 'coffice' (coffee-office) offers customers free wi-fi, computers and printing services, and features CNN content across different platforms, including a live feed of the CNN International channel on a large screen, the latest CNN newswires on a digital ticker and computer terminals ...

Big Brother secures Domino's Pizza support

18 Aug 2011 | by Maisie McCabe

ad will be produced by Channel 5 Creative Services, which is led by its creative director, Rich ...

Focusadvertising picks-up Domino's and Wendy's in Dubai

25 Apr 2011 | by Ed Owen

for one month as a trial basis in order for them to evaluate clients servicing, time management ...

And in the real world... Virgin Media, Setanta, Nationwide and more

16 Jun 2009 | by Caroline Lovell

Virgin Media and Universal Music have joined forces to tackle online piracy by launching an unlimited music download subscription service. Source: Financial Times The Premier League has issued a tender for the broadcast rights to its 46 football matches, increasing pressure on Setanta Sports, which ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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