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eFrenzy.com appoints Suissa Miller

LONDON - The online marketplace for buyers and sellers of services, eFrenzy.com, has appointed Los...The campaign will aim to educate the public about the benefits of buying and selling both personal, and professional, services online. Regional advertising and promotions will run in several UK cities ... , but educate both buyers and sellers of services on the benefits of using the eFrenzy marketplace." If you ...

Branson to launch free Internet service

-owned Internet service, Virgin Net, will announce the launch of a free access scheme for an experimental 12 month period, and is expected to make it a permanent service after that. Users will only have to pay normal phone charges after they are logged on, instead of a flat fee plus extra charges for extra time. Service ...

Branson to launch free Internet service

-owned Internet service, Virgin Net, will announce the launch of a free access scheme for an experimental 12 month period, and is expected to make it a permanent service after that. Users will only have to pay normal phone charges after they are logged on, instead of a flat fee plus extra charges for extra time. Service ...

AKQA opens media planning service

AKQA, the new-media agency, is to open an online media planning and buying department. The new unit will concentrate on planning, but will also be able to arrange media buying for clients. It will actively seek third-party business and will service the agency s existing clients. Media buying ...

Yahoo! launches new mobile internet service

LONDON - Yahoo! is launching a new personalised mobile service called Yahoo! Mobile, offering...Customers using the new service will be able to bring together all of their favourite content and services from across the internet. The new service will be available as an application developed for the Apple iPhone and smartphones from Nokia, RIM, Samsung, Sony Ericsson and Motorola as well as those ...

O2 launches targeted mobile ad service

LONDON - O2 is launching a mobile advertising service called O2 More that will reward customers...The mobile company has signed up 50 brands, including Adidas, Cadbury and Blockbuster, to back the service, which will offer personalised ads and discounts to each customer. O2 More is an opt-in programme ... will be asked to sign up for the service online and will receive up to one message per day based ...

Hotline: Microsoft launches long-awaited search service

Microsoft has launched its long-awaited search service, Microsoft Adcenter. All paid-for search ads

Seeboard's services receive focus in ads by Archibald Ingall

Archibald Ingall Stretton has created an campaign for the utility company Seeboard to emphasise its range of customer service ideas. The new ads, "referee", "farm" and "bath", feature ... uses this as inspiration for a new service called "business assist". The television activity ...

Margaux Matrix offers TV monitoring service

TV, and his partner, Steve Burgess, has created an electronic image recognition service that picks up ... , the service could have implications in measuring the value advertisers derive from advertising at televised ... of GlaxoSmithKline. The service will test launch with a brand in October and Margaux Matrix is confident ...

ScottishPower film plays on reputation for attentive service

ScottishPower pokes fun at its staff s reputation for helpfulness in new TV advertising that centres on the excruciating lengths to which one of its young workers will go to solve a customer s problem.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.