CNN International 'go beyond borders' by Play People
23 Nov 2011
online portals and promos on CNN International. ...
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BBC Four 'America Season' by Red Bee Media
09 Nov 2011
Red Bee Media has created a TV promo for BBC Four's America Season, which focuses on 20th
Southern Railway 'southern adventure' by VCCP
13 Jul 2011
The campaign comprises TV, radio, press, online, outdoor, direct elements across the South East of England. The campaign includes a 32-page 'southern adventure' activity book for children. The books are to be distributed in packs containing crayons, maps, branded badges and a 'Loco Toledo' moustache through promo ...
Lucozade Sport Lite 'louder' by Grey London
10 May 2011
The campaign is built around a new track by DJ Fresh called "Louder" released through the Ministry of Sound. The promo for the track was shot by Grey London and directed by Ben Newman through Pulse Films. The track launches later this summer and the 90'' and 30'' ad versions are currently airing on TV and online ...
AMV BBDO the only UK winner in Promo & Activation Lions
21 Jun 2010 | by Matt Williams
CANNES 2010 - Abbott Mead Vickers BBDO has scooped two silver Lions and a bronze in the Promo...agency to win in the category, which overall saw 55 Lions handed out, including eight Golds. The winner ... work for NBC Universal. JWT Italia Milan won two Gold Lions for its 'Auditorium' campaign for Heineken, while Saatchi Saatchi Sydney also won two Gold Lions for its 'Nothing Soft Gets In' work ...
DDB UK is sole Lions winner in Promo & Activation category
20 Jun 2011 | by Matt Williams
CANNES 2011: DDB UK was the only UK agency to win a Lion in the Promo & Activation category..., the US dominated the Promo Activation category, with 10 Lions going to agencies from the country. This included two of the five Gold Lions awarded by the jury, both of which went to fashion retailer 4th Amendment Wear's in-house creative team. The other Gold Lions went to McCann Erickson Bucharest, DDB ...
UK agencies fail to win Cannes Direct Lions
20 Jun 2011 | by Matt Williams
, with UK-based agencies failing to win a single Direct Lion at tonight's awards....McCann Erickson Bucharest followed up its Grand Prix in the Promo Activation category by also ... . The award marks the first time that a Romanian agency has won a Grand Prix in any Cannes Lions category. Nine other Gold Lions were also handed out, one of which went to the hotly-tipped "decode Jay ...
US agencies dominate Titanium & Integrated Lions
26 Jun 2010 | by Matt Williams
in this year's Cannes Lions Titanium & Integrated category....the Tour De France circuit during the race, using a special "Chalkbot" machine. Overall, 16 Lions were ... won Gold this week in Direct. Three other Gold Lions were awarded, for campaigns including "Replay ... , in the Promo Activation and PR categories. The US was easily the most decorated country on the list ...
US agencies dominate Titanium Lions shortlist
25 Jun 2010 | by Matt Williams
work to make the list was 'Replay' for Gatorade by TBWA\Chiat\Day, which has already won both the Promo Activation and PR Lions. US agencies dominated the list, with 15 of the 26 campaigns coming from ... Integrated Lions tomorrow night. AMV BBDO also leads the way in this category with five nominations, four ...
Cannes Lions Festival 2011: The Brands at Cannes
08 Jul 2011 | by Noelle McElhatton
The Cannes Lions International Festival of Creativity pushed the boat out to lure brands this year...(Outdoor, Direct) = Kandia Dulce 2 Grand Prix (Direct, Promo Activation); Titanium Lion; 3 golds ... Cometh Cannes, cometh the brands, or so the hype around this year's Cannes Lions International ... likewise. What of the content? The festival's owner, Emap, has sought to reposition Cannes Lions as more ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
