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LONDON - The Cannes Lions International Advertising Festival has announced that Volkswagen...including our claim "Das Auto'. After winning its first Cannes Lion in 1961, Volkswagen ads have gone on to win nearly 150 Lions across all disciplines, including 2 Film Grand Prix, the first in the cinema ... Beetle campaign and the other in 2004 for the Polo Cops ad; a Promo Grand Prix in 2006 and a Cyber Grand ...
The Cannes Lions International Festival of Creativity pushed the boat out to lure brands this year...(Outdoor, Direct) = Kandia Dulce 2 Grand Prix (Direct, Promo Activation); Titanium Lion; 3 golds ... Cometh Cannes, cometh the brands, or so the hype around this year's Cannes Lions International ... likewise. What of the content? The festival's owner, Emap, has sought to reposition Cannes Lions as more ...
and Irish Lions for their 2009 tour to South Africa....The sports nutrition brand is to provide a selection of its products, including the recently launched ready-to-drink' range Viper and Maxi-Milk. Maximuscle will also provide the Lions squad ... to use Lions imagery on their new Viper RTD product. ...
Asda and Morrisons have unleashed new offensives in the war to attract cash-strapped consumers into their stores.
Google was the brand awarded the most Golds at the Cannes Lions International Festival
in a tit-for-tat row over the use of promo girls to activate their sponsorships....director Kevin Peake wrote a letter to the ECB accusing Marston's of copying its tactics by using promo ...
Social gaming site FarmVille will launch a special Lady Gaga-themed edition of the game, 'Gagaville', to promote the singer's new album, Born This Way.
LONDON - Lion Nathan has appointed MS&L London to spearhead the launch Steinlager Pure in the UK.
Glaceau Vitaminwater, the "enhanced" water brand from Coca-Cola, has launched an on-pack promotion that includes limited-edition bottles topped with Jesse J's black bob.
another barren year at the 2011 Cannes Lions Festival...The Cannes Lions festival has fewer attendees than its senior sister, the film festival, yet, like the unruly sibling it is, legend has it that three times as much alcohol is consumed. One tweet ... . The other three of our four Lions this year were for entries in Media and Direct. So what does all ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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