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Promo in the can...Promo in the can Yorkie is offering consumers a quarter of a million cans of Pepsi Max in an instant win promotion during April. In addition, the promotion will include 2.5 million wrappers offering consumers 10p off a can of Pepsi Max. The promotion, through sales promotion agency Tequila ...
to this summer's British and Irish Lions rugby union tour to New Zealand....The deal, a first for the Lions, is part of a concerted effort by the brand to raise its profile in the UK. It will be supported by a press campaign, created in-house, and an on-pack promotion offering tickets and flights to the Lions games. Maximuscle joins other Lions suppliers, including official ...
Former Coke marketing chief Mary Minnick is joining private-equity firm Lion Capital as a partner
Now in its 55th year, the international advertising festival includes seminars, workshops and sector-specific awards.
Promo kicks off...Promo kicks off Golden Wonder snack brand Wotsits is spending pounds 1.5m on a nationwide soccer sticker promotion to kick off the new football season. It will give away 30 million stickers, and children can send off for a sticker album. The promotion is backed by national TV advertising ...
Lion Bar brand to the Great Britain Lions team for Australia's forthcoming Ashes tour of the UK. Lion Bar branding will appear on the back of the British team's shirts in order to maximise the brand ... test matches between the Great Britain Lions and the Australian team. All the tests ...
LONDON - Macmillan Cancer Relief has hired Lion to handle its 1.5m donor marketing task....of diagnosis onwards, has briefed Lion to work across all areas of Macmillan's donor marketing activity ... demonstrated real depth of experience, understanding and innovation," said Evans. "The Lion team fits the bill ... . Lion, formerly known as Burnett Associates, relaunched last year with a specialist focus on brands ...
The British Egg Industry Council is launching a £3.5m campaign to boost sales of British Lion...TV, press and PR activity, which breaks on 16 January, will focus on the Britishness and heritage of Lion Quality eggs. The ads will poke fun at traditional British behaviour, such as queueing and 'keeping up with the Joneses'. The TV ads, which will feature the line 'So very British', will be aired ...
advertising campaign supporting its association with the British Lions Tour to New Zealand this summer....will air across the British Isles and in New Zealand during the Lions Tour in June and July. Marketing has also learned that British Airways is close to signing as a sponsor of the Lions Tour. Separately ...
Lion Nathan, the Australian beer firm that owns Castlemaine XXXX, has hired Andrew Carter
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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