27 Sep 1996
aims to alert the public to hefty cuts in the
education budget....The National Union of Teachers this week launches a hard-hitting press
and poster campaign which aims to alert the public to hefty cuts in the
education budget.
The campaign, by Delaney ...
of Delaney Fletcher, said: The
campaign sets out to keep education on the public and political agenda ...
27 Sep 1996
| by ALASDAIR REID
Society is launching a pounds 2 million
campaign to change perceptions of the sector. Can it do what...Can regional newspaper publishers really hope to entice more national
advertisers? The Newspaper Society is launching a pounds 2 million
campaign to change perceptions of the sector. Can it do what ...
familiar? This sort of strategy has been mooted in just about
every other media sector in recent times ...
27 Sep 1996
, the
women s weekly sector, the home interest market and the TV market, with
the final session ...
Group, has
launched London Bride - a quarterly regional bridal publication.
...
27 Sep 1996
| by CAROLINE MARSHALL
been losing market share to other communications sectors, notably
media independents and direct ...
), Wunderman Cato Johnson (direct
marketing) and Burson Marsteller (public relations). In the same light ...
the health of an ad
agency (no, not D s survey once again shows the toll taken by other
sectors ...
27 Sep 1996
stayed private. Should agencies refrain from going public?
0990 200 561 for Yes
0990 200 562 for No
...
27 Sep 1996
| by GORDON MACMILLAN
s advertising director.
For certain sectors, education and IT in particular, this makes a great
deal ...
27 Sep 1996
| by HARRIET GREEN
families, which is why we are targeting them. We feel this has more
potential than any niche sectors ...
27 Sep 1996
| by ANNE-MARIE CRAWFORD
and satellite sector.
The decision is being seen by many agency chiefs as an attempt by the
network ...
27 Sep 1996
a shift in the
allocation of marketing spend between different sub-sectors, with direct ...
27 Sep 1996
| by OUR PARLIAMENTARY CORRESPONDENT
that it is right to have a positive
approach and that the public has welcomed the contrast with the Tories ...
to remove filters
