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Campaign Hall of Fame: The ads that influenced the power brokers - Opinion formers and style leaders tell Campaign about the ads they think have changed society for the better. Compiled by Caroline Marshall

the issues and worthy causes that advertising has promoted - politics, public health, race and disability...the issues and worthy causes that advertising has promoted - politics, public health, race and disability ... by picking an advertisement which tackles social issues, and which they feel affected public opinion ... Lord Kitchener wants you was more like a public service communication than an ad, but it moved more ...

Campaign Hall of Fame: Chairman’s comment

importance is now being fully realised by industry and the public alike. In terms of audience reach ... and continues to score highly with Beeb.com, which remains distinct from its public service operation ... -hip. The men s sector must also include Town, the original glossy monthly that tackled men s fashion before ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

quantum leap in style. The direct appeal to the emotions, cajoling the public into enlisting ... , of course. It was arguably the first campaign to use emotional blackmail and the public felt uncomfortable ... nothing worse than bore the public into switching off their sets. Then, in the early 60s, a new ...

Campaign Hall of Fame. (Part 2 of 2)

by the public and press alike. 7. HEC PREGNANT MAN SAATCHI 1969 Title: Pregnant man Client ... was concerned about the potential reaction to the image from the general public and hesitated before ... by John Webster, the ads struck a chord with the public and ran for more than nine years. The star ...

CLOSE-UP: PEOPLE’S JURY - Familiarity can breed content. Tesco’s Dotty and the kids from Safeway top our poll again, Richard Cook finds

the great British public showed that familiarity in advertising rarely breeds contempt by voting the latest...Christmas wouldn t really be Christmas without the reappearance of old favourites. And this year the great British public showed that familiarity in advertising rarely breeds contempt by voting the latest incarnations of the Tesco and Safeway campaigns into first and second place in this month ...

Gruner & Jahr set to target over 30s with women’s magazine

, is to edit the magazine. Holger Wiemann, managing director of G We have pinpointed a sector ...

Mars to hand AMV Whiskas account

by the then Saatchi s award-winning work on the brand has been hailed as mould-breaking advertising in its sector ...

Powernet Telecom awards launch to McCann-Erickson

: McCann demonstrated real vision and insight into our sector and business and a clear understanding ...

CAMPAIGN DIARY: Guinness ad gets odd reaction from visitor

( the totally artificial taste! ) also cost many nira but it won a Brown Pencil from the State of Public ...

FCB depicts harrowing scenario in land-mine spots

the charity says is the public perception that the problem of land-mines no longer exists. It claims ...

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