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CLOSE-UP: LIVE ISSUE/GIRL POWER MAGAZINES - Competition heats up in the teen girls' mag sector

Teenage big spenders have suddenly become the buzz sector, as girl power returns with the launch...Teenage big spenders have suddenly become the buzz sector, as girl power returns with the launch ... in this sector in the last ABC figures, the National Magazine Company, HEML (a joint venture between Emap ... to their survival and the growth of the sector. Per Newman, the managing director of Estee Lauder s UK companies ...

SPOTLIGHT ON: UNSOLICITED BULK E-MAIL - DMA to be industry regulator as bulk e-mail debate rages. Govt legislation is unlikely as calls to control 'spam' continue

The e-commerce sector has a very real and growing problem with spam. Apparently, the legendary...The e-commerce sector has a very real and growing problem with spam. Apparently, the legendary ... in this sector have ambiguous feelings about the ability of the Government to devise meaningful legislation ... that will really matter - a new set of directives covering the whole communications sector - is still ...

CAMPAIGN-I: Briefs

publications this week. Dig-it said that the move is part of its multi-channel approach....The gardening website Dig-it.co.uk is launching a mail-order catalogue. The catalogue, which has been developed by the direct marketing company RSCR, will be distributed with key gardening and style publications this week. Dig-it said that the move is part of its multi-channel approach. ...

CAMPAIGN-I: Briefs

publications this week. Dig-it said that the move is part of its multi-channel approach....The gardening website Dig-it.co.uk is launching a mail-order catalogue. The catalogue, which has been developed by the direct marketing company RSCR, will be distributed with key gardening and style publications this week. Dig-it said that the move is part of its multi-channel approach. ...

HHCL kicks off debut London Eye campaign

increases ..BL.- By ANNA GRIFFITHS ..XP.- Every sector in the marketing industry has experienced ... agencies. While the dotcom boom has caused growing employment costs among public relations and design ... in productivity. Overall, however, advertising agencies continue to be the least profitable sector, although ...

HHCL kicks off debut London Eye campaign

increases ..BL.- By ANNA GRIFFITHS ..XP.- Every sector in the marketing industry has experienced ... agencies. While the dotcom boom has caused growing employment costs among public relations and design ... in productivity. Overall, however, advertising agencies continue to be the least profitable sector, although ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates

research on the European outdoor sector. Its findings were clear: pan-European advertising will take off ... . In the other corner we have Mike Segrue, the managing director of Poster Publicity, which has just pooled its ... demographic targeting. The campaign, which is co-ordinated by Poster Publicity, uses public transport as well ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates

research on the European outdoor sector. Its findings were clear: pan-European advertising will take off ... . In the other corner we have Mike Segrue, the managing director of Poster Publicity, which has just pooled its ... demographic targeting. The campaign, which is co-ordinated by Poster Publicity, uses public transport as well ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Business across borders - Cross-border commerce is certainly on the agenda, but the media industry has yet to work out a cohesive strategy for bringing in advertising revenue to support it. Andy Fry investigates

is making the cross-border sell a reality. At the outdoor specialist Poster Publicity, the director ... . Consumer magazines is another sector that has investigated the options. The National Magazine Company ...

Heated competition sparks agency hunt for Coffee Republic

an assault on the sector with its Belgian chain Jacqmotte - 30 stores are planned for 2003 to join the two ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.