08 Dec 2011
| by Ian Barber
What more can be done to improve the public's perception of the business in 2012, Ian Barber asks....public attitudes. Front Foot, as it was coined, asked the industry to take notice and do something about the public's growing aversion to this thing called advertising.
If Front Foot was a twinkle in Lefroy ...
advertising more in tune with the public it serves.
"Too often, the public debate on advertising assumes ...
05 Apr 2011
| by Daniel Farey-Jones
, marketing and public affairs, replacing Esra Erkal-Paler....Taffe will oversee a team of seven people responsible for promoting advertising self-regulation.
Erkal-Paler has taken a job at the pharmaceutical company AstraZeneca.
Taffe joined the ASA in 2004 as policy and public affair advisor and was subsequently promoted to communications and policy manager ...
19 Nov 2010
WINNER
Title: Smokefree Generation
Duration period: 14 September 2009-ongoing
Media agency: MEC
Media director: Chetan Murthy
Account director/media planner: n/s
Creative agency: MCBD
Creative director: n/s
Account director: Rachel Gilmour
Account planner: Andy Nairn
Client: Department of...
02 Jul 2010
| by Russell Davies, russell@russelldavies.com
to be separated
into public media (such as visual or print communications made by a
small group of professionals ...
." That explains a lot to me. It's obvious when you read it but failing to
grasp the fused state of public ...
,
public media space (and we always seem to be looking for another small
group of professionals out ...
01 Mar 2010
The ad had a favourable responce from the public and many thought the ad was funny. ...
12 Feb 2010
Watch the video above to find out more. Watch the original ad 'Spin the bottle' Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...
02 Feb 2010
Watch the video above to find out more. Watch the original ad: BBC winter Olympics Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...
29 Jan 2010
| by Alasdair Reid
The 'temporary' remedy shows no sign of being lifted.
28 Jan 2010
| by Our Parliamentary correspondent
LONDON - Ad campaigns to improve public health are expected to be the first victim of deep cuts...DoH invests heavily in publicity campaigns to promote healthy lifestyles. This money is spent despite ...
20 Jan 2010
LONDON - Was the public won over by the latest ad for Cravendale featuring its characters pirate