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A YouTube clip of a moonwalking bear that had 10 million hits was released by Transport for London as a road safety campaign. The viral - made by ad agency WCRS - asks watchers to count passes between a basketball team then asks if they saw the bear.
The Royal National Institute for the Blind has launched a six-month education campaign, 'Changing the way we think about Blindness'. Handled solely by the charity's in-house five-strong communications team, headed by Lynne Stockbridge, the campaign aims to change minds about sight-loss and show that...
events, a small advertising campaign and public relations. In the UK, the Red Cross provides a tracing...events, a small advertising campaign and public relations. In the UK, the Red Cross provides a tracing ...
,000 by 2005 and the number in the further education sector by 25,000 in the same period. If the targets ...
Hi-tech specialist the Banner Corporation is launching an integrated marketing package aimed at internet and dot.com businesses.
and broadcast media. Raad became secretary to the IPA in 1978 after working in the private sector...and broadcast media. Raad became secretary to the IPA in 1978 after working in the private sector ...
Client: The Environment Agency PR Team: icas public relations, in-house and Circus ... , as part of a strategy to encourage the 'at risk' public to protect themselves and their property from ... in all communication, to generate public response. To signal the immediacy of the threat ...
HAMPSHIRE: Ten local authorities in Hampshire have pooled their resources to mount a PR and advertising campaign aimed at boosting turnout in May's local elections. Turnout fell as low as 14 per cent in the last local election and Winchester City District Council CEO David Cowan said: 'We hope the campaign...
The Guide Dogs for the Blind Association (GDBA) has appointed a three-strong media relations team. Chris Dysons joins the GDBA as media and special projects officer, arriving from Arthritis Care where he was events manager. Advertising officer Alison Wade joins from The Gloucestershire Echo, where she...
DISABLITIES: Disabilities charity John Grooms has stepped up its PR and advertising campaign to increase independence for disabled people. A cinema ad detailing the campaign will be shown during performances of Harry Potter and the Philosopher's Stone. All creative staff, including Dom Joly...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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