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For its marketing campaign, Grayson Matthews commissioned a director to compose a visual to accompany a dance track that the producers at the Toronto-based music shop rediscovered.
widespread offence to the public and are considered less offensive than TV ads, according to research from...The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile ... the OMC said endorsed the position taken by the ASA and suggested the body reflects public opinion ...
Maplin, the electronic goods retailer, is returning to television advertising for the first time in seven years to push its customer service credentials.
Reed, the recruitment agency, is launching a crowdsourcing campaign asking the public to vote...destinations, created by Steel. The ad that receives the most public support will run on primetime national ... , to create us a new TV ad." Nick Bennett, creative director of Steel, added: "Not only do the public ...
Air New Zealand has released an online Cluedo competition challenging people to solve the murder of its puppet mascot Rico.
Tesco's Price Check ads have been rapped by the ASA for failing to disclose that the maximum value of its vouchers was £20.
The public generally really liked Talk Talk's latest ad, by CHI, saying that it was romantic, cute
The public were generally charmed by the ad created by DDB UK, calling it attention grabbing
The people surveyed unanimously enjoyed the ad, by Saatchi & Saatchi, saying that it was topical, lively and fun.
Many people surveyed enjoyed the new tongue-in-cheek Schweppes spot from Mother.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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