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Google has launched a major cloud storage service to rival Dropbox, Microsoft's SkyDrive and Apple's iCloud.
As the 100 day countdown to the 2012 London Olympics begins, Marketing asks the public if they know...The majority of people asked were aware that today marks 100-days to the start of the Olympics, however there was some confusion as to what brands are at the forefront of the event. Brands most recognised by the public included fast-food restaurants, soft drink manufacturers and a bank. One shopper ...
The recent introduction of movie streaming services from LoveFilm and Netflix, as well as Sky's own planned service, has prompted the Competition Commission (CC) to reconsider curbing Sky's dominance of the movie and pay-TV market.
The mobile handset manufacturer, once the market leader, is pouring fresh investment into its marketing in a drive to gain a foothold in the smartphone market.
Maplin, the electronic goods retailer, is returning to television advertising for the first time in seven years to push its customer service credentials.
facing a fight to improve public perception. The brand image of British Gas will be tested next week ... . The daunting task of creating a public face for the brand falls to former adman Will Orr. Promoted to marketing director in September, Orr is far removed from the public's stereotype of energy sector 'fat cats ...
What did we learn last year? We learned that there is one true 'superpower': public opinion ... been challenged and undermined by the power of public opinion. There is a growing gap between the public and the institutions that serve them ... detached, aloof and out of touch, be they politicians ...
Air New Zealand has released an online Cluedo competition challenging people to solve the murder of its puppet mascot Rico.
Birmingham City Council is to reward residents for recycling or visiting their local leisure centre with Nectar points.
Travelex senior marketer Julian Neal has left the foreign currency specialist to take on the role of managing director for consumer at Expansys, the smartphone and tech retailer.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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