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Arif Durrani: Can Neil Jones help transform Johnston Press?

31 May 2012 | by Arif Durrani

, allowing local advertisers to seamlessly buy both print and digital services. The service is credited ...

Media Bitch's Diary 10 May

10 May 2012 | by Media Bitch

. Darlings, the first rule of journalism drink the free bar dry, and grab every bit of free publicity you ...

Think BR: Local press must stay local to preserve its future

08 May 2012 | by Jack Baird

at flagship publications The Scotsman and The Yorkshire Post among others have come under threat ... . The readers appetite for relevant and up-to-the-minute information was voracious, and those publications ...

Metro begins tablet push in London as free Wi-Fi commute looms

26 Mar 2012 | by Arif Durrani

The campaign centres around digital outdoor activity, accompanied by print ads in Metro itself and digital ads on the music-streaming audio service, Spotify. The commercial push is designed to get ... , is providing free Wi-Fi at 12 London Overground train stations and Virgin Media will power Wi-Fi services ...

Trinity Mirror brings together national and regional digital teams

16 Mar 2012 | by Daniel Farey-Jones

teams (excluding our digital marketing services and online classified businesses) into a single digital ... structure will allow us to accelerate the launch of new products and services. It will also allow new ...

My Media Week: Zach Leonard

14 Mar 2012 | by Hayley Pinkerfield

into public museums, universities and galleries, and our annual gala auction last week raised a record 270 ...

Trinity Mirror to launch Happli daily deals service

09 Mar 2012 | by Maisie McCabe and Sarah Shearman

and LivingSocial with a new daily deals service, backed by a heavyweight ad campaign....The publisher has launched a landing site for the service called Happli and is poised to roll out the service regionally and nationally next week. Happli will be led by Dave Raywood, the former ... of managing director of Happli, and managed by a senior digital team. The service offers members big ...

University of York forms institute to help media on education

09 Feb 2012 | by Matt Cartmell

provide a 'matchmaking service'. 'If Michael Gove makes an announcement around free schools, we would ...

Media Sales Network MD to move to Bauer Radio

19 Jan 2012 | by Daniel Farey-Jones

strengthens our opportunity to deliver strong ideas, creative excellence and the best customer service to our ...

Trinity restructures regionals for digital push

16 Dec 2011 | by John Reynolds

officer, has been appointed managing director digital marketing services. All the roles will report ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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