Think BR: Accessing the Olympic pound
29 May 2012 | by Rosie Merrell
. In terms of stimulating an appetite to find out more about an advertised product or service, outdoor has ...
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using services such as Amscreen s Flexible National Content (FNC) software, which allows brands to adapt ... behind it, and has plans to develop both so it can provide more flexible services to brands and agencies ...
. In terms of stimulating an appetite to find out more about an advertised product or service, outdoor has ...
the airline when he joined a year and a half ago, to once again become a "service organisation". Van der ... industry, Van der Post was able to use his customer service experience to help BA transform from a company that flew "tubes from place A to place B", into a "service organisation". He said: "We started ...
Alexia Sciplino will be responsible for developing Octopus Group's positioning, product innovations and further integrating the group's services. She will work closely with agency CEO Sandy Purewal. Sciplino ... and on integration across our insight, comms and marketing services. Sciplino will also be responsible for bringing ...
-house. Acentic Media is an international provider of digital TV services for hotel chains predominantly ...
Braithwaite, our client services director, to discuss talent management, and how we will celebrate our new CPD ...
and services in a way that will further strengthen our position around the world." Eccleshare ...
of the products and services we develop, the consumer insight we apply to our planning, and the commercial ...
combined. Advertiser split But interestingly, financial services as a sector is not one ... Transport for London and Virgin Media. Wi-Fi service The Cloud, owned by BSkyB, is also to provide a free connection service at 12 London Overground train stations Simon Harrington, marketing and business ...
Six out of 10 people who have Near Field Communication (NFC) on their mobile phone do not realise it, according to research, which also reveals half of smartphone owners who have used interactive technology have interacted with an advert.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.