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My Media Week: Ellie Edwards

, which highlights the fact that the general public need to be better educated as to the benefits ...

Think BR: Weird web culture is bigger than cheap LOLs

shorthand, a method of giving entertaining, personalised responses in both public and private conversations ...

Nike marketing boss attacks 'institutionally analogue' businesses

To mark the publication of their book Velocity, Nicola Clark talks to Nike's Stefan Olander.... Olander has, however, achieved a more long-term goal with the publication of Velocity: The Seven New Laws ... then provide an indispensable service to audiences, they share that and it has an incredible multiplier effect ... definitely need to add a fourth level (to the business), which are indispensable services. What do you ...

Jedi day: Top 10 shared Star Wars ads

's not all new ads on the list. A US public service announcement from 1982, in which C3PO catches R2D2 ...

Campaign Viral Chart: Roller skates beat drugs in new viral hit

to win back his ex-girlfriend using every possible Google service, enters the chart in 10th place ...

My YouTube ad of the week: Sushma Sagar, Banana Republic

. What better way to communicate this than to throw a heap of it on to an unsuspecting public ...

Campaign Viral Chart: P&G Olympics ad takes gold medal

recent viral success with a preview ad for its new Google Drive cloud-storage service, which was shared ...

Campaign Viral Chart: P&G Olympics ad shared over 300,000 times

, to be shared 2.1 million times. A public service ad for US organisation Safer Sex For Seniors, showing fully ...

Campaign Viral Chart: Kony clings on despite St Pat's Guinness boost

The 30-minute Kony film, an ad to raise public awareness of crimes committed by the Ugandan warlord Joseph Kony, has topped the chart for the past three weeks and has now been shared more than five times a second since it was published on 5 March. Since last week, the film has attracted five ...

Campaign Viral Chart: Angry Birds burst in but Kony keeps spreading

'Kony 2012', funded by a campaign group called Invisible Children and directed by co-founder Jason Russell, set the social web alight last week when its was shared five millions times in a matter of days . The 30-minute film is intended to raise public awareness of the crimes of Ugandan warlord Joseph Kony ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.