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Tata IT arm TCS puts Fleishman-Hillard brief up for grabs

Tata Consultancy Services (TCS), the global IT and business services firm, has launched a pitch...as part of a regular review of TCS' consultancies. The pure public affairs brief covers the UK. TCS is India's top software services exporter and reported a 22.6 per cent rise in consolidated net profit ... . Previously, TCS has used Saffron Chase to deliver PR and public affairs for its UK public sector division ...

River wins brief to publish Co-op event magazine

, including food, farms, electrical, pharmacy, banking, legal services and funeral care, to provide ... and inspiring event and we're delighted to be supporting it in the publication of their magazine" Selina ...

Sector analysis: Customer publishing

; a higher spend on websites (14%+) by existing clients, and a higher spend on print publications (13 ... that circulations for customer publications remain competitive, with five out of the top seven titles belonging ...

Co-operative Food to launch digital and print customer magazine

as The Co-operative attempts to capitalise on the public's increasing use of mobile to consume content ...

Focus on the message, whatever the medium

, then recommend how it is repurposed specific to the medium. Now for Laurie Young. He is a services marketing ... . As River celebrated its 16th birthday, it relaunched to become a full-service content agency ... web strategies and fulfilment. In other words, it is a supplier of full service digital and print ...

Tailored content hits the target

- for example, knowing that Facebook might be used as a service centre. NM: It's client-driven, whether ...

Brands and content: what's the story?

. These magazines are about values, passions and benefits, not products and services. IKEA has a catalogue to do ...

Storytelling still the key in a complicated world

and digital content specialists. We are a full-service agency, with proven expertise in strategy ...

Customer Publishing Agency of the Year: Publicis Blueprint

service between them. Credit for a phenomenal year must also go to chief executive Geri Richards. Known ... 's highest-circulation magazine. Investment in it is paying dividends: customers who read the publication ...

My Media Week: Keith Grainger

that provides augmented reality services. Using its app, you can point your smartphone at an ad or poster ... of business. Still, I'm back on the reliable (or otherwise) South West Trains service and home at 8pm to my ... services director Jonathan Richards. The event is a good representation of how customer publishing ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.