Tune Group to sponsor Premier League refs
06 Aug 2010 | by Mark Banham
match referees, assistant referees and fourth officials, branding and accreditation on all publicity ...
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Coca-Cola axes Rooney campaign following prostitute allegations
04 Oct 2010 | by Mark Banham
team exited early, ahead of the quarter-finals, to criticism from the press and public alike. His ...
Branson to join in Virgin Trains zombie game
05 Aug 2010 | by Jacob Mathias
. If you fail to defeat the flesh-eating hordes with public transport, your Facebook profile picture can ...
iCrossing founder integrates SEO and social media for PR platform
22 Jul 2010 | by Jacob Mathias
PitchEngine's services. Herzog, chief executive of Zog Media and founder of search engine marketing ...
BT and Talk Talk partner for Digital Economy Act High Court challenge
08 Jul 2010 | by Mark Banham
that the Act could conflict with Europe's e-commerce directive which points out that ISPs (internet service ... s call for laws to repeal, this Act is top of the public's 'wish list'. "Innocent broadband customers ...
Asda acquires Netto UK stores
27 May 2010 | by Ben Bold
of quality products, complemented by the wide range of services we offer in all our smaller stores." Netto ...
Masterclass: Personalised ads
13 May 2010 | by David Tiltman
The 'remarketing' feature within Google's personalised ad service has put a fresh twist...Google's recent announcement that it is rolling out a personalised banner ad service has brought ... Parcs (see casebook) are among a number of brands already signed up to the service. Google ... that match a viewer's profile. Such services require the tracking of user behaviour, usually via cookies ...
Future TV: Telly's vision
13 May 2010 | by Adam Woods
is 3D technology, which is currently the public face of TV's cutting edge. In March, LG, Samsung, Sony ... little reference to the requirements of the viewing public. Walley, a seasoned interpreter of technology ... vision for gesture-controlled TV. "Imagine if you could re-invent TV-based services the way the iPhone re ...
Special Report: Affiliate Marketing - Battle of the brands
13 May 2010 | by Kim Benjamin
marketing manager at Vodafone, says affiliate marketing is a useful way to offer services to people Vodafone ... can aid conversion when used on the right products and services," says Burgess. Orange, meanwhile ... terms differentiate Vodafone from its competitors. 8/10 AFFILIATE SERVICE, SUCH AS RESPONSE TIMES ...
Google watch - Google quits China and buys UK's Plink
13 May 2010
, singling out Google Buzz. 'In essence, you took Gmail, a private web-based email service, and converted ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
