Twitter boss: UK brands 'driving ad innovation'
15 May 2012 | by Sarah Shearman
the site is likely to have raised an estimated 3m in adspend in the UK so far. In the first public ...
Search results for Public Services
Search filters:
By Industry Sector
-
Food & Drink
-
Confectionery
-
Confectionery
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (54)
- Campaign (10)
- campaignlive.co.uk (20)
- Campaign Work (8)
- Campaign YouTube (1)
- marketingmagazine.co.uk (41)
- mediaweek.co.uk (3)
- prweek.com (4)
By Channel
- Ad campaign (13)
- Agency (13)
- Digital marketing (33)
- Direct Marketing (14)
- Marketing (114)
- More...
- Media (26)
- New Business (8)
- Public Relations (10)
- Research & Data (6)
- Less...
Kerry Foods marketing chief Chapman joins Kraft
15 May 2012 | by Loulla-Mae Eleftheriou-Smith
to the new role of vice-president for snacking and marketing services. ...
ITV signs up Pepsi for Shazam-enabled ad in BGT final
10 May 2012 | by Matthew Chapman
ITV signed an exclusive deal with the audio-recognition service in April in order to become the only UK broadcaster to offer advertisers its functionality in TV spots. Viewers can use the Shazam app on their smartphones to interact with creative in Pepsi Max s "crowd surfing" football ad ...
When social media turns bad: dealing with negative comments
26 Apr 2012 | by David Benady
- and post-testing, the ability to gauge public reaction when an ad breaks is too tempting to pass up ... -media criticisms, as these might often come from rivals or people in the ad business, rather than the public. 'You ...
Nestlé revamps PR support as protest looms
25 Apr 2012 | by Sara Luker
Food giant Nestlé is on the hunt for corporate and public affairs support as the company faces...was understood to be worth around 500,000 a year. The chosen agency will handle Nestl s public affairs ...
United Biscuits splits business into two
23 Mar 2012 | by John Reynolds
Business Units. "When the division is complete, it will provide improved service and innovation ...
Thorntons hunts for consumer agency while stores close
22 Mar 2012 | by Sara Luker
publications and bloggers, but this brief is not affected. Thorntons has asked for written proposals from a ...
Ad watchdog clears Snickers' celeb Twitter campaign
07 Mar 2012 | by John Reynolds
that tweets from Katie Price and Rio Ferdinand were identifiable to the public as advertising....and services from the company responsible for distributing that communication. Mars said it was difficult ... , as no advertiser, products or services were mentioned. Mars said that only when the final tweets were added ...
Woman at centre of EU jam battle brings in Citypress
24 Feb 2012 | by John Owens
to canvass public opinion before launching a petition against what he called a mad law. We will be doing product placement work and spreading the message in the media before moving into a more public ...
Campaigns: Food & Drink - N-ice way to promote frozen foods
23 Feb 2012 | by John Owens
Campaign: Taste, Believe, Buy Client: British Frozen Food Federation PR team: Pelican PR Timescale: February 2009-August 2011 Budget: 50,000 OBJECTIVES To halt declining sales of frozen food in food service To prove frozen food tastes as good and is as nutritional as fresh ...
Additional Information
Campaign Jobs
- Group Account Director ICLP Ltd , Hong Kong
- Senior Vice President Prospect Resourcing (Asia) Ltd Negotiable, Singapore
- ACCOUNT DIRECTOR Publicis Hong Kong , Hong Kong
- Digital Strategist Prospect Resourcing (Asia) Ltd Negotiable, Hong Kong
- Senior Marketing Manager APAC Inspire Executive Limited , Singapore
Most viewed
- Phones4U horror spot tops 2011's most complained about ads
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- National Trust launches Wallace and Gromit ads
- M&M characters test out 'British' costumes in Jubilee ad
- Joint finally opens for business
- 'Bigger. Fatter. Gypsier.' campaign will be investigated by watchdog
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
