Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
's established penetration and reputation for quality and services by getting core shoppers to visit more ...
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Debenhams revamps comms team with senior hires
25 May 2012 | by Sara Luker
Thomas has been appointed as PR manager to look after beauty, kidswear, charity and retail services ... as the public s attention turns to holidays and the Queen s Jubilee. The comms department has also hired Gemma ...
John Lewis partners Kuoni for first 'shop within a shop'
18 May 2012 | by Matthew Chapman
said the full-service Kuoni partnership will represent its first "shop within a shop". The Kuoni ... in the customer service area, adjacent to John Lewis' Gift List departments. Technology, including iPads ... strong customer base in our travel insurance services, so opening travel concessions in our shops feels ...
Mothercare to close more than 100 stores and revamp online presence
12 Apr 2012 | by Matthew Chapman
appointed Calver , former chief executive of online film service LoveFilm, to fill the vacancy created ...
M&S summer campaign to play on Olympics and Jubilee
03 Apr 2012 | by Matthew Chapman
and our sporting heroes, M S triggers a unique reaction in the hearts and minds of the British public ...
Figleaves outdoor ad cleared amid Government-led clampdown
14 Mar 2012 | by Matthew Chapman
advertising swimwear, lingerie and perfume on billboards do not cause widespread offence to the public ...
Brand builder: Ultimo
14 Mar 2012 | by Kim Benjamin
savvy operator, recognised for her services to business with an OBE, as well as being voted the most ... has truly cracked bra-fitting: the ultimate personalised service. Headquarter this service in key ...
Tesco launches virtual 3D fitting room
29 Feb 2012 | by Ed Owen
would in a real shop. Tesco is trialling the service via its clothing Facebook page, and will include ...
BT broadcasts Valentine's messages to the nation
09 Feb 2012 | by Matthew Chapman
The public are invited to send messages of love to livesites@bt.com, tweet them with the hashtag #loveisallaround or text the word love and a 120-character message to a designated number. The messages go live from today (9 February). Messages that must be held until Valentine's Day itself should be emailed ...
Trend report: Can media help save the high street?
01 Feb 2012 | by Mark Banham
choices, service, the articulation of value and convenience through multi channel platforms. If retailers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
