08 Dec 1995
| by NICK CATER
of the Earth.
All possible channels were used to raise public awareness including TV,
radio, press ...
issue received wide media coverage,
generating public concern and protest, including short-lived Shell ...
did little to explain its case against
what it saw as Western bias. Shell reacted with publications ...
08 Dec 1995
| by ANN HILLS
in Slough,
started planning a year ago for the launch of the 0345 90 90 90 number.
The publicity ...
, including communications manager Paul Farmer, and press
officer Emma Borton, inundated 2,000 publications ...
executive of the
Samaritans. Community Service Announcements were sought, with LWT
providing a real ...
08 Dec 1995
of classic media relations including a photographic
competition for the public.
BARCELONA: Llorens ...
will
involve public affairs support and corporate positioning, and will
include sponsorship work ...
01 Dec 1995
covers
corporate and consumer PR, and public affairs should Resurgence s bid
succeed.
Lowe ...
, the property services firm, has hired Tavistock
Communications as its retained corporate PR adviser ...
Hays Distribution is looking to raise its profile with the appointment
this week of Lynx Public ...
10 Nov 1995
| by LEXIE GODDARD
to
commission some product photography. The challenge could just as well be
publicity pictures for double ...
,
commercial director of News Team International and speaker at The
Henshall Centre s photography and public ...
is to publicise a new train service from Birmingham to
Wolverhampton, don t take a picture of the train. Look ...
10 Nov 1995
weeks time. He will report to the head of public affairs, Kate
Parminter (pictured), who ...
to handle its public affairs work in Poland. IGA.CEC is a
joint venture between East European lobbyist CEC ...
The municipality of Rhodes has hired Action Public Relations (Hellas)
for its public affairs work and to promote ...
10 Nov 1995
I greatly enjoyed David McLaren s clinical destruction of the concept of
Advertising Value Equivalents (PR Week, 20 October).
The challenge facing measurement services like Impact and its users in
the PR industry is to align the parameters of content analysis
(described by David McLaren ...
10 Nov 1995
Standards Authority
Advertising is increasingly crossing over into public relations. PR companies ...
03 Nov 1995
| by AMANDA HALL
Burson-Marsteller Europe is to offer clients corporate and issues
advertising campaigns with the launch this week of Marsteller
Advertising, a wholly-owned subsidiary of the PR group.
03 Nov 1995
parent may be all that differentiates rivals in the same
market. And in this domain, public relations ...
as an overpaid and overestimated rival to pure public
relations, are seeing it in a new light. Not as a ...
and PR consultancy under a marketing
services group banner is an old wheeze, based on the hope ...