and the promotion of financial services through direct selling (Campaign, 24 November). Lionel Stanbrook, political...The threat of new draconian curbs on the direct marketing industry has lifted following a vote on Wednesday in which the European Parliament rejected attempts to impose heavy restrictions on cold calling and the promotion of financial services through direct selling (Campaign, 24 November). Lionel Stanbrook ...
British Telecom is teaming up with Maiden Outdoor to launch Postercall, the first direct-response outdoor poster scheme. A three-month project will begin in early 1996, with Maiden organising the outdoor campaigns and BT providing a direct-response handling service, through its direct-response arm ...
service. Demand increased from 40 to 300 submissions per month in the wake of the Hoover free ...
an ad campaign promoting its services to the advertising and client communities....Booth Lockett Makin, the media independent, has appointed Mustoe Merriman Herring Levy to create an ad campaign promoting its services to the advertising and client communities. The above ... , with particular concentration around Soho in London. BLM has used Poster Publicity to buy the campaign on its ...
Bannister. Much blood, sweat and tears are spent servicing Honda, one of CDP s major clients, which has ...
are there plans for - an in-house PR service. We see that as a very different discipline and are happy ...
or not last week s meeting of the environment, public health and consumer protection committee actually ... impossible. DMA chiefs are pinning their hopes on the self-regulatory Telephone Preference Service ... with customers during a single phone call. Although financial services companies would be subject ...
to increase support for their direct services. Meanwhile, Abbey National is also planning a major move ...
that the directive will also now include financial services - a major sticking point for the UK, which feels ...
of England. Monteith was previously the ITC s head of publications and publicity and joined the public ... . The Cheltenham-based TLG Marketing, a direct marketing agency specialising in the financial services sector ... has appointed Sanchi Heesom marketing services manager. She joins from the Royal National Institute ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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