to remove filtersNEWS: Roche invites three agencies to slug it out for Rennie task
15 Dec 1995 | by KAREN YATES
Stubbings, Dorlands European client services director. D Arcy Masius Benton and Bowles, Delaney ...
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NEWS: HOTLINE
15 Dec 1995
and the promotion of financial services through direct selling (Campaign, 24 November). Lionel Stanbrook, political...The threat of new draconian curbs on the direct marketing industry has lifted following a vote on Wednesday in which the European Parliament rejected attempts to impose heavy restrictions on cold calling and the promotion of financial services through direct selling (Campaign, 24 November). Lionel Stanbrook ...
NEWS: Govt to review pounds 2.5m Aids awareness campaign
15 Dec 1995 | by OUR PARLIAMENTARY CORRESPONDENT
the public education campaign. The department is to make its decision by next April, when ...
NEWS: ACI accepts paying members and sets its code of practice
15 Dec 1995
but would not qualify if they followed the full-service agency route by establishing media departments ...
NEWS: Publishers split over ABC auditing revamp
15 Dec 1995 | by ANNE-MARIE CRAWFORD
. It s the old civil service disease. I, and most publishers, have better things to do than keep funding ever ...
INTERACTIVE: THE INTERACTIVE QUESTIONNAIRE
15 Dec 1995 | by MAIRI CLARK
ads and has the power to generate punitive negative publicity. Plans are currently underway to help ...
THIS WEEK: STOP PRESS
14 Dec 1995
Bass Breweries has plugged into public enthusiasm for gambling with the launch of a Teletext...Bass Breweries has plugged into public enthusiasm for gambling with the launch of a Teletext lottery game around Stones Bitter. The Bars of Gold promotion runs around a weekly prize draw for pounds ... and Haymarket Business Publications are to join forces to launch Sales Management 96 at Olympia between May 14 ...
BELOW-THE-LINE: BRIEFS
14 Dec 1995
service. Demand increased from 40 to 300 submissions per month in the wake of the Hoover free ...
ANALYSIS: The BBC’s painful but necessary renewal
08 Dec 1995 | by MICHAEL KAVANAGH
charter is proof that PR has won the public service argument...charter is proof that PR has won the public service argument It has been a good month for the BBC ... that the BBC has worked hard to build on existing support for public service broadcasting. And despite ... important development was the creation of a dedicated public affairs department - alongside the Beeb ...
CAMPAIGNS: Judge and Jury; ‘Steady as she goes’ doesn’t keep the punters happy
08 Dec 1995 | by HUGH COLVER
could have been used as a brilliant PR opportunity to jolt the public out of its political ennui...the Budget could have been used as a brilliant PR opportunity to jolt the public out of its political ennui ... to consider. In simple terms they divide into the mass of the voting public, the Party faithful and not so ... in desperate need of it. Cut taxes, cut public expenditure, cut borrowing, cut interest rates and give ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
