Once, only doctors, lawyers and preachers had ethical obligations. But Shell s public ... . There are also risks in taking a high-profile public stance. Critics and the media are relentless ... greater. You are likely to attract more criticism if you have only paid lip service and the code ...
of Price Waterhouse and Coopers and Lybrand this year. The first post covers staff publications...PricewaterhouseCoopers is recruiting two internal communications managers following the merger of Price Waterhouse and Coopers and Lybrand this year. The first post covers staff publications and will involve leading a team of four to establish an editorial policy across print and electronic media ...
on Sky One, and integrating internet services such as BBC Online with the digital revolution, is much ... it for the different electronic media. Alan Hardy, head of Broadcast services at Two-Ten Communications ... banking to information services. But he also highlights the change from broadcasting to narrowcasting ...
, more sharpness is possible and necessary. ABB supplies technology and engineering services ...
PR Week s Proof campaign received a boost this week when the IPR, the PRCA, the Public Relations...PR Week s Proof campaign received a boost this week when the IPR, the PRCA, the Public Relations Standards Forum (PRSF) and the Association of Media Evaluation Companies (AMEC) agreed to join forces to produce definitive best practice guidelines for the use of research and evaluation within the industry ...
- The US pharmaceutical company, Hoechst Marion Roussel, has moved the 65 million full service...- The US pharmaceutical company, Hoechst Marion Roussel, has moved the 65 million full service consumer advertising account for its Allegra allergy products into Leo Burnett following a competitive review. Other competing agencies were not disclosed, but the incumbent ,Medicus Communications, New ...
- The US pharmaceutical company, Hoechst Marion Roussel, has moved the 65 million full service...- The US pharmaceutical company, Hoechst Marion Roussel, has moved the 65 million full service consumer advertising account for its Allegra allergy products into Leo Burnett following a competitive review. Other competing agencies were not disclosed, but the incumbent ,Medicus Communications, New ...
IT services consultancy Atos has hired Grayling to promote its multimedia division in France...IT services consultancy Atos has hired Grayling to promote its multimedia division in France following a six-way competitive pitch (PR Week, 11 September). Grayling s main brief is press relations ... s second largest IT consultancy. Its multimedia division designs and manages online services including ...
, is confronted by a public that is more informed about, and more critical of, large companies actions than...of business, is confronted by a public that is more informed about, and more critical of, large companies ... to make things better for everyone who buys their products and services, by 1998 the proportion was down ... business in a positive light to publics such as schools, community groups and employees of other ...
) after a five-way pitch. TIG provides consultancy services to technology companies and Text will handle...PricewaterhouseCoopers has appointed Text 100 to handle PR for its Technology Industry Group (TIG) after a five-way pitch. TIG provides consultancy services to technology companies and Text will handle media relations and attempt to position it as the leading adviser in the sector. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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