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Martin Dawes launches Breathe

Martin Dawes Telecommunications, Europe s largest mobile service provider, is launching the UK...Martin Dawes Telecommunications, Europe s largest mobile service provider, is launching the UK ... unified messaging service which will give customers access to e-mail messages without having to use a ... director, Sean Gardner, a former marketer at rival Orange. The cost of the service ...

WPP reveals top three UK brands

BT, the BBC and Marks s strongest indigenous brands in a worldwide study by marketing services...BT, the BBC and Marks s strongest indigenous brands in a worldwide study by marketing services giant WPP. The survey, part of a project called Brandz, reveals that all three appear in the top ten UK brands in terms of brand bonding . The remaining seven places, with the exception ...

CAREERS: Movers

, interactive services at CompuServe....Dennis Matteucci is the new chief executive officer at Cable & Wireless USA. He has been in the business for 35 years with companies such as IBM, Ameritech and Nortel. He was most recently president, interactive services at CompuServe. ...

Telstra targets European sales

to launch new products and services. It is currently testing a service allowing customers in Sydney ...

Nortel in brand push

developed a campaign called Share a Thought to increase brand and service recognition ... . In the new year, Nortel posters will run on the Heathrow Express train service between Heathrow ...

NEW MEDIA: Air Miles opens new unit with a one-to-one aim

. To do so, the Air Miles database will need to be integrated to BA s online booking service. Air ...

Tullo Marshall scoops Cellnet’s DM business

cent use Cellnet through an independent service provider. Cellnet has recently been running a high-profile campaign for its U service, a pre-paid account. Above-the-line work is handled by Abbott ...

NEW MEDIA: Martin Dawes’ web upgrade to plug net service

for customers using its internet services. Eventually, the company plans to sell a range of products...for customers using its internet services. Eventually, the company plans to sell a range of products and services over the net. The site will initially be an all-round information service that points ... to use the web site to provide support for its Breathe net customers, a service which offers ...

MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year

picture, showing an ongoing collapse of public support for biotechnology and GM foods. BAT ... ? Passengers on Virgin trains might agree. Late services and a bizarre class seating policy resulted ... grumbling from politicians and complaints from the public, the Independent Television Commission accepted ...

Phone firms test ads and free calls offers

15-second ad every three minutes. The service, the first international offer, operates between ... service for national calls, failed to launch in September despite the promise of a pounds 5m campaign in the summer. A spokeswoman refused to comment on how the service is doing. Freetalk Telecom ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.