19 Dec 1998
| by SANDRA COLLINS, Marketing Director, Opt
of LWT s weekend
bulletins. It hopes that viewers will identify a direct link between its
services ...
18 Dec 1998
| by KEN GOFTON
,
but of all those taken up by the public, one in five was a Goldfish....the market,
but of all those taken up by the public, one in five was a Goldfish.
The marketing ...
is that financial services has been a successful and
profitable diversification for the once-nationalised energy ...
in civil-service thinking. In this week s DMA/Royal Mail awards,
Judith Donovan s Bradford agency, JDA ...
17 Dec 1998
in 1989.
Based in White Rose country, the former public utility was bought for
pounds 1.5bn ...
in 1998.
In 1997 it spent nearly pounds 600,000 on advertising its services. In
September ...
17 Dec 1998
| by JANE BAINBRIDGE
picture, showing an ongoing collapse
of public support for biotechnology and GM foods.
BAT ...
? Passengers on Virgin trains
might agree. Late services and a bizarre class seating policy resulted ...
grumbling from politicians and complaints from the public, the
Independent Television Commission accepted ...
17 Dec 1998
| by DANNY ROGERS
.
Ogilvy world s
first personalised remote shopping service . The hand-held device allows
customers ...
17 Dec 1998
| by CONOR DIGNAM
, which has been offering a Santa letter
delivery service since 1963, says sackfuls of letters arrive ...
and we don t even
advertise the service, said a Post Office spokesman. We certainly
don t see any ...
04 Dec 1998
| by ELEANOR TRICKETT
Evans Hunt Scott has unveiled a national poster campaign for
British Gas Services, the largest...Evans Hunt Scott has unveiled a national poster campaign for
British Gas Services, the largest ...
and will run nationally until Christmas.
It promotes the reliability of British Gas s Three Star Service ...
every day. Each execution carries the Three Star Service
Cover telephone number.
EHS has also ...
03 Dec 1998
| by ROBERT McLUHAN
Silicon chip manufacturer Intel is getting a double dose of
publicity this month, as its...Silicon chip manufacturer Intel is getting a double dose of
publicity this month, as its successful new TV campaign coincides with
gripes about the prices British PC buyers pay on the high street.
A two-pronged approach by Euro RSCG aims to draw attention to the speed
advantages of its Pentium ...
03 Dec 1998
| by IAN DARBY
its current policy which sees
Centrica s businesses, British Gas and financial services firm ...
03 Dec 1998
| by HARRIET MARSH
demand that Microsoft licenses Windows to its
rivals, turning the operating system into public property ...
litigation fatigue among the public - a phenomenon which has helped
President Clinton.
Consumer ...
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